About the role

General Manager leading market growth and operational excellence at Abby Care. Responsible for market strategy, P&L, and high-performing team management in family caregiving.

Responsibilities

Own the market strategy and P&L. Identify growth opportunities and partnerships, assess the competitive landscape, and evolve positioning in close partnership with company leadership.
Drive operational excellence. Lead day-to-day market operations across sales, support, and clinical delivery, using KPIs to hold teams accountable and continuously improve performance.
Build and lead high-performing teams. Hire, develop, and manage values-driven operators, builders, and growth leaders as the market scales.
Serve as the market lead and brand ambassador. Build strong relationships with users, partners, and stakeholders to establish a trusted presence in Georgia.
Scale with speed and flexibility. Navigate rapid growth and regulatory complexity while maintaining an exceptional patient experience.
Partner cross-functionally. Collaborate with operations, clinical, and product teams to shape strategy and inform the company roadmap.

7+ years of analytical, strategic operations experience, with a proven track record leading a company or market through hypergrowth (3–4x YoY) and managing an 8–9 figure P&L.
Startup operator experience preferred, especially in fast-paced, boots-on-the-ground environments.
Proven people builder. Experience scaling operations teams from ~15 to 45+, with a strong reputation as a leader and recruiting magnet.
Strategic and execution-oriented. Able to set direction, align teams to the company mission, and drive toward clear, measurable growth goals.
Highly data-driven. Comfortable using analytics and metrics to inform decisions and course-correct quickly.
Hands-on, high-ownership mindset. Willing to get in the weeds, move fast, and handle the realities of an early-stage startup—this is not a traditional 9–5.
Full commitment required. This role is full-time and your top priority, with the expectation of growing alongside the company over the next 1–2 years.

Competitive compensation packages that reflect the value you bring. We reward our team for the impact of their work – full-time employees are eligible for an annual company performance bonus.
Comprehensive health coverage that works for you. We cover 90% of your premiums and 70% for your dependents, with multiple PPO plan options to choose from for medical, vision, dental, life, and short-term disability.
Generous paid time off. We provide policies that allow you to recharge along with 10 paid company holidays.
Team bonding. We love bringing our teams together. As a full-time employee, you’ll get to connect, collaborate, and have fun through team activities and our annual company retreat.
Financial savings benefits to support your future. We support your financial well-being with HSA contributions, optional FSA and commuter benefits, and full coverage of all 401(k) account fees (employer match not currently offered).
Paid parental leave to support your growing family. We provide paid leave, so you can focus on bonding and adjusting to life as your family grows.