Content Marketing Manager collaborating with a team to produce high-quality content for clients. Responsible for content strategy, client communication, and audience engagement using SEO best practices.
Responsibilities
Work frequently and closely with your team: Search Marketer, Advertising Specialist, Designer, and Account Director to nail down what each client’s content should accomplish — and how you’ll measure success.
Plan and produce high-quality content that supports persona journeys through the funnel.
Manage a high volume of content deliverables and keep everything moving on schedule.
Learn and apply best practices for landing pages, blog articles, SEO and LLM content, email copy, ad copy, and social copy.
Become the expert on your clients’ audiences — building personas, mapping customer journeys, and making sure every piece of content actually serves those people.
Create and use strategic resources like personas, customer journey maps, content briefs, messaging briefs, and content calendars.
Upload, publish, and format content in WordPress or other CMS platforms.
Lead client communication for your content work — communicate over calls what your strategy is, how you’re executing it, and what progress looks like.
Keep up with trends and tools in the marketing and content world so you bring fresh ideas to the table.
Requirements
You’re passionate about marketing and want to build a career in it.
You’ve produced content before and can show strong writing samples.
You naturally think about audience needs and motivations.
You can adapt to different tones, brands, and writing styles.
You’re organized, self-motivated, and not intimidated by deadlines.
You like collaborating and bouncing ideas around with a team.
You’re open to learning marketing metrics and performance testing — and communicating results.
You have a bachelor’s degree in marketing, PR, or a similar field (preferred, not required).
Benefits
Healthcare Medical : 75% paid for employees; 50% for dependents
Dental : 75% paid for employees; 50% for dependents
Vision : 75% paid for employees; 50% for dependents
Life Insurance : 100% paid by 97th Floor (coverage = 1x salary, up to $350,000)
HSA with up to $150/month match (rolls over and is yours permanently)
FSA option for dependent care
401(k) with up to 4% company match
ROWE (Results Only Work Environment) - work when, where, and how you want
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