Director of Product Marketing at Steer Health, leading product market strategies and customer advocacy for AI healthcare solutions. Collaborating with product, sales, and customer success teams to define the market category.
3M
Hybrid Global NPI Product Marketing Supervisor – Electronics Product Platform
Posted 5 months ago
About the role
- Global NPI Product Marketing Supervisor at 3M overseeing marketing strategies, customer insights, and new product development. Collaborating with global teams to ensure successful product launches.
Responsibilities
- Lead efforts to define market segmentation, customer targets, and monitor industry trends and competitor activities.
- Translate customer and market needs into product requirements to deliver solutions aligned with customer problems.
- Develop and execute global marketing launch plans, ensuring alignment across the 3M matrix.
- Oversee marketing campaigns, sales support, and training for global launch regions, completing all deliverables within the 3M Grow system.
- Coordinate launch preparation and execution with key countries, establishing launch plans, dates, financial forecasts, and demand plans.
- Provide ongoing support and guidance during the first-year post-launch.
- Work with Global Marketing Portfolio teams to prioritize new product introduction (NPI) ideas that align with strategic priorities, facilitating successful global launch campaign hand-offs.
- Participate in NPI idea scouting and development of new product platforms.
- Ensure compliance with international regulations and standards.
- Consult with business management on financial implications of product decisions and assist in developing business strategies.
- Drive a culture of accountability and promote new Performance Culture Behaviors within the team.
Requirements
- Bachelor’s degree or higher (completed and verified prior to start)
- Five (5) years of marketing, sales, customer facing product development or business operations in a private, public, government or military environment
- One (1) year of experience with Strategic Marketing, Marketing Activation, or Sales
- Experience working with global teams
- Experience in Consumer Electronics and/or Automotive is desirable
- MBA is preferred
Benefits
- Medical
- Dental & Vision
- Health Savings Accounts
- Health Care & Dependent Care Flexible Spending Accounts
- Disability Benefits
- Life Insurance
- Voluntary Benefits
- Paid Absences
- Retirement Benefits
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