Hybrid Vice President, Creative

Posted 2 months ago

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About the role

  • Vice President leading advertiser-facing marketing initiatives at Future, enhancing brand solutions and driving revenue growth with innovative strategies.

Responsibilities

  • Partner with senior leadership to define the strategy for brand creative solutions, ensuring our commercial offerings are compelling and market-leading.
  • Lead the development of tentpole marketing programs, go-to-market strategies, and proactive sales packages for priority advertiser categories (e.g. Luxury, Tech, Auto).
  • Promote big creative ideas that enhance differentiation and build brands.
  • Oversee the creation of world-class campaigns across all channels, from concept through delivery.
  • Support and empower the team leads to lead creative excellence and brand consistency across all commercial programs.
  • Develop creative workflows across teams.
  • Lead a team, promoting open collaboration and promoting a healthy culture.
  • Stay ahead of creative trends, identifying white-space opportunities for new revenue streams across new platforms and technology.
  • Productize and scale your programs, being able to articulate and sell innovation through impactful storytelling, internally and externally.
  • Manage the departmental budget, allocating resources to ensure creative output meets goals, maximizing impact and Return on investment.
  • Develop talent, empowering them to innovate, think creatively, and grow within the organization.

Requirements

  • 15+ years of progressive experience in integrated marketing, brand solutions, or commercial strategy, with experience in a senior leadership role within a major media, publishing, brand, or digital platform company.
  • Experience developing and selling multi-million dollar, cross-platform advertising programs that blend branded content, digital media, and experiential marketing.
  • Expertise in the evolving social media landscape, influencer marketing, and the commercial applications of social platforms.
  • Executive-level communication, presentation, and storytelling skills, with the ability to articulate complex solutions persuasively to clients and company partners.
  • Must be data-driven with experience defining KPIs and measuring campaign effectiveness against client and our goals.
  • Thrive and influence in a matrixed organization, collaborating with Editorial, Sales, Product, and Finance teams.

Benefits

  • Uncapped leave, because we trust you to manage your workload and time
  • When we hit our targets, enjoy a share of our profits with a bonus
  • Refer a friend and get rewarded when they join Future
  • Well-being support with access to our Colleague Assistant Programs
  • Opportunity to purchase shares in Future, with our Share Incentive Plan

Job title

Vice President, Creative

Job type

Experience level

Lead

Salary

$200,000 - $275,000 per year

Degree requirement

No Education Requirement

Location requirements

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