Trade Marketing Manager at Puig executing marketing strategies for luxury brands at point of sale. Driving consumer engagement and analyzing brand performance focusing on profitability and market share.
About the role
- Solution Marketing Manager at Axis developing comprehensive marketing strategies to drive awareness and demand. Collaborating with teams to support Digital Transformation goals in APAC region.
Responsibilities
- Collaborate with Business Development and Solution Marketing teams to create and implement comprehensive marketing strategies for Cloud-based solutions, AI, and Business Intelligence.
- Craft clear, impactful messaging for Axis solutions that resonate with target customers.
- Design and lead strategic marketing campaigns that generate awareness, engage customers, and drive demand.
- Conduct in-depth market research to understand customer needs, market trends, and competitive activities.
- Partner with global teams to develop and produce content that aligns with campaign objectives and clearly communicates the value of Axis solutions.
- Track, measure, and analyse campaign performance to gauge effectiveness.
- Work closely with BD, sales and product teams to align marketing initiatives with Solutions launches and sales objectives.
Requirements
- 10+ years of experience in solution marketing, software product marketing, or related fields, preferably in the information technology or Cloud-based solutions domains.
- Experience in B2B marketing and familiarity with selling end-to-end solutions to businesses.
- Proven track record in developing and executing marketing strategies that drive awareness, demand, and customer engagement.
- Experience in cloud solutions marketing is highly desirable.
- Demonstrated ability to collaborate with cross-functional teams (e.g., sales, business development, product management) to align strategies and ensure execution.
- Expertise in stakeholder management, with a strong track record of effectively engaging and managing relationships with mid to senior-level stakeholders and executives.
- Experience in creating and managing end-to-end marketing campaigns across digital, content, and traditional marketing channels.
- Hands-on experience with marketing automation tools, CRM systems, and analytics platforms to measure campaign effectiveness and performance.
- Understanding of the APAC region and its unique customer behaviors, especially in the digital transformation domain.
Benefits
- Health insurance
- 401(k) matching
- Flexible work hours
- Paid time off
- Professional development opportunities
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Tech skills
Location requirements
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