Senior Manager of Solution Marketing creating marketing strategies for Elsevier's AI solution LeapSpace. Collaborating with teams to drive engagement and business growth.
About the role
- Solution Marketing Manager at Axis developing comprehensive marketing strategies to drive awareness and demand. Collaborating with teams to support Digital Transformation goals in APAC region.
Responsibilities
- Collaborate with Business Development and Solution Marketing teams to create and implement comprehensive marketing strategies for Cloud-based solutions, AI, and Business Intelligence.
- Craft clear, impactful messaging for Axis solutions that resonate with target customers.
- Design and lead strategic marketing campaigns that generate awareness, engage customers, and drive demand.
- Conduct in-depth market research to understand customer needs, market trends, and competitive activities.
- Partner with global teams to develop and produce content that aligns with campaign objectives and clearly communicates the value of Axis solutions.
- Track, measure, and analyse campaign performance to gauge effectiveness.
- Work closely with BD, sales and product teams to align marketing initiatives with Solutions launches and sales objectives.
Requirements
- 10+ years of experience in solution marketing, software product marketing, or related fields, preferably in the information technology or Cloud-based solutions domains.
- Experience in B2B marketing and familiarity with selling end-to-end solutions to businesses.
- Proven track record in developing and executing marketing strategies that drive awareness, demand, and customer engagement.
- Experience in cloud solutions marketing is highly desirable.
- Demonstrated ability to collaborate with cross-functional teams (e.g., sales, business development, product management) to align strategies and ensure execution.
- Expertise in stakeholder management, with a strong track record of effectively engaging and managing relationships with mid to senior-level stakeholders and executives.
- Experience in creating and managing end-to-end marketing campaigns across digital, content, and traditional marketing channels.
- Hands-on experience with marketing automation tools, CRM systems, and analytics platforms to measure campaign effectiveness and performance.
- Understanding of the APAC region and its unique customer behaviors, especially in the digital transformation domain.
Benefits
- Health insurance
- 401(k) matching
- Flexible work hours
- Paid time off
- Professional development opportunities
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Tech skills
Location requirements
Praktikant:in im kaufmännischen Bereich für Omexom EBEHAKO GmbH in Zwickau. Unterstützung in Organisation, Kommunikation und Eventplanung mit echten Karrieremöglichkeiten.
Marketing Manager for Apex Service Partners managing marketing strategies and campaigns across local branches. Focus on brand awareness, community ties, and revenue growth through digital and traditional marketing.
Global Marketing Intern supporting a diverse environment at Pfizer contributing to marketing and communications efforts while gaining insights into pharmaceutical manufacturing.
Senior Designer leading design and strategy for tvScientific’s brand in CTV advertising. Collaborating across teams to deliver high - quality, impactful creative that drives business outcomes.
Senior Brand Designer developing high - impact brand experiences across various channels for NinjaTrader, an industry - leading trading platform. Collaborating with marketing and communications teams to strengthen brand awareness.
Marketing project manager overseeing projects to boost sales across Europe for Veepee. Focused on trade marketing strategies in collaboration with various teams and brands.
IT & Marketing Intern at Aramark supporting campus operations and marketing efforts at Eastern Kentucky University. Providing technical support and assisting in event promotion and administration.
Integrated Marketing Manager leading brand strategy for Expedia Group's brands like Expedia, Hotels.com, and Vrbo. Collaborating with senior leadership and cross - functional teams to execute impactful marketing campaigns.
Senior Specialist in Marketing & Client Analytics analyzing customer data for actionable insights and decision - making at Renner.