HH
Heidi HealthContent Producer
Content Producer at healthcare startup creating engaging ads and videos for social platforms. Collaborating with designers and marketers to optimize paid social content for performance.
About the role
- Lead on the creation of short-form social content — from concepting and scripting to shooting, editing, and publishing.
- Capture authentic, in-the-moment footage that reflects the brand’s spirit and community.
- Direct and collaborate with talent, athletes, and creators to produce co-created, story-driven content.
- Ensure all content is optimised for each platform, with a focus on storytelling, engagement, and shareability.
- Manage shoots end-to-end, from planning to post-production.
- Support the development of the brand’s social strategy, ensuring a consistent drumbeat of creative and culturally relevant storytelling.
- Keep on top of social trends, platform updates, and emerging formats — spotting opportunities for the brand to lead conversations.
- Collaborate with marketing, partnerships, and design teams to ensure a cohesive visual and tonal identity across all channels.
- Be actively involved in the brand’s social presence — engaging with the community, responding to messages, and joining conversations.
- Identify opportunities to amplify user-generated and creator-led content that strengthens community connection.
- Track and report on content performance to identify what resonates and where to evolve.
- Use data and social insights to inform creative direction and continually improve reach and engagement.
Requirements
- 1–2 years’ experience producing content for social — ideally in lifestyle, fitness, or youth culture brands, or within a creative agency.
- A natural storyteller who lives and breathes social — fluent in Reels, TikTok, and short-form video culture.
- Confident shooting and editing content using both professional and mobile equipment.
- Deep understanding of current trends, sounds, and formats, with the instinct to adapt them for brand authenticity.
- Creative, proactive, and resourceful, comfortable wearing multiple hats in a fast-moving environment.
- A genuine passion for adventure, the outdoors, and creating content that inspires people to move and explore.
- Knowledge of performance metrics and a data-driven approach to creative testing and iteration.
Benefits
- Excellent work perks: including climbing & gym membership
- Monthly socials
- Free entry into events and competitions and more.
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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