B2B Integrated Marketing Manager responsible for planning marketing strategies for T - Mobile's Micro Business Internet products. Collaborating with teams to enhance campaign performance and commercial objectives.
About the role
- Senior Marketing Specialist leading digital marketing initiatives at InGame. Executing campaigns, analyzing performance, and collaborating with teams to enhance brand engagement.
Responsibilities
- Plan, execute, and optimize digital marketing campaigns across multiple channels (social media, paid ads, influencers, email, etc.).
- Manage InGame’s presence on key social platforms (Instagram, TikTok, X, YouTube, and others).
- Analyze campaign performance, user data, and market trends to improve marketing strategies.
- Collaborate with creative, design, and product teams to develop compelling content and promotional materials.
- Support app launches, in-game events, and community engagement activities.
- Oversee budget allocation and ensure efficient use of marketing spend.
- Stay up to date with the latest trends in digital marketing and the gaming industry.
Requirements
- Bachelor’s degree in Marketing, Business, or a related field.
- 3–5 years of experience in digital marketing and social media management, preferably in gaming or tech.
- Strong understanding of performance marketing, analytics tools, and audience targeting.
- Proven track record of executing successful online campaigns.
- Excellent communication, project management, and creative thinking skills.
- Passion for gaming and digital culture.
Benefits
- Professional development
- Remote work options
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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