Hybrid Senior Manager, VIP Strategy – Operations

Posted 2 weeks ago

Apply now

About the role

  • Own the end-to-end design, execution, and optimization of Status Match, Fast Track, and FanaticsONE promotions.
  • Lead program governance, manage operations, partner with CRM and Marketing teams to execute at scale.
  • Collaborate closely with Account Managers and VIP Hosts to create a clear bridge between acquisition programs and long-term VIP hosting.
  • Oversee daily and weekly operations of Fast Track and Status Match pipelines, ensuring smooth workflows, accurate fulfillment, and customer-first experiences.
  • Drive the governance of eligibility criteria, tier multipliers, FanCash drops, and promotional rules, ensuring compliance and precision.
  • Identify and implement automation and process improvements within Salesforce and CRM platforms to enhance speed and scalability.
  • Collaborate with Account Managers and VIP Hosts to ensure timely and seamless handoff of customers transitioning into Platinum and top-tier statuses.
  • Partner with Product, Tech, and Ops teams to enhance internal tools, data flows, and reporting capabilities.
  • Act as the internal subject-matter expert on Status Match, Fast Track, and promotional strategies, providing guidance to stakeholders across the business.
  • Own reporting and performance tracking for Status Match, Fast Track, and promotion programs.
  • Monitor key KPIs: conversion rates, engagement, retention, share of wallet, and ROI on promotions.
  • Deliver structured insights and recommendations to senior leadership to refine strategy and scale successful initiatives.

Requirements

  • 5–7 years of experience in VIP engagement, loyalty marketing, or player development (sportsbook/casino/gaming industry strongly preferred).
  • Proven ability to design, scale, and optimize customer lifecycle programs.
  • Deep familiarity with Salesforce, CRM platforms, and segmentation tools; comfortable navigating data to drive decisions.
  • Strong communication and leadership skills—able to align cross-functional teams and influence stakeholders at multiple levels.
  • Highly organized, detail-oriented, and adept at balancing strategy with operational execution. A growth mindset: proactive, analytical, and motivated by experimentation and continuous improvement.

Benefits

  • full-time employment
  • bonuses
  • more.

Job title

Senior Manager, VIP Strategy – Operations

Job type

Experience level

Senior

Salary

$140,000 - $167,000 per year

Degree requirement

No Education Requirement

Location requirements

Report this job

See something inaccurate? Let us know and we'll update the listing.

Report job