Hybrid Senior Director, Sales Strategy & Operations

Posted 2 months ago

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About the role

  • Senior Director of Sales Strategy & Operations at WME, leading monetization strategies for creator content. Design operational infrastructure and collaborate with senior leadership on growth initiatives.

Responsibilities

  • Help design and implement the operational infrastructure to manage and monetize creator content inventory at scale.
  • Develop monetization strategies - including rate cards, packaging, and standardized formats - that streamline sales efforts and maximize revenue.
  • Partner with the Head of Sales and senior leadership to shape business strategy, go-to-market approaches, and long-term growth plans.
  • Engage directly with talent, creators, and their teams to ensure systems and processes effectively translate content inventory into market-ready opportunities.
  • Build standardized workflows, tools, and dashboards that enable the business to operate efficiently at scale.
  • Monitor operational performance and implement improvements to enhance efficiency and revenue potential.
  • Collaborate with the Head of Technology to evaluate, select, and implement a technology platform that underpins the operational layer.
  • Serve as a strategic partner to sales, campaign management, and cross-functional teams, ensuring alignment between operations and revenue goals.
  • Provide insights and guidance to help sales teams prioritize opportunities, package inventory effectively, and close deals efficiently.
  • Build internal playbooks, documentation, and processes to enable team growth and consistent execution across clients and campaigns.
  • Maintain and analyze operational metrics to inform business decisions, track performance, and support monetization strategies.
  • Translate complex data into actionable insights for leadership and cross-functional teams.
  • Ensure accurate reporting on content availability, campaign execution, and revenue performance.
  • Identify bottlenecks, inefficiencies, and opportunities to improve operational performance across the business.
  • Lead initiatives to streamline workflows, automate repetitive tasks, and optimize the end-to-end content-to-sales process.
  • Establish best practices that can scale across clients, platforms, and markets.

Requirements

  • 12+ years of experience in sales operations, business strategy, or related leadership roles across strategic operations within digital media, entertainment, or creator-driven businesses.
  • Proven experience working directly with talent, creators, and their teams to operationalize content inventory for market monetization.
  • Track record of collaborating with senior leadership to define strategy and execute complex, high-growth initiatives.
  • Demonstrated success designing and implementing scalable operational systems that drive revenue growth.
  • Strong understanding of digital advertising, content monetization models, and creator economies.
  • Experience developing monetization strategies, including pricing, packaging, and rate card design.
  • Strong analytical skills with experience leveraging dashboards, CRM systems, and business intelligence tools to inform decisions.
  • Experience evaluating and implementing technology platforms to support operational scalability.
  • Excellent project management skills, capable of managing multiple cross-functional initiatives simultaneously.
  • Exceptional communication skills, with the ability to translate operational complexity into actionable recommendations for leadership and teams.

Benefits

  • health care
  • retirement
  • vacation and other paid time off

Job title

Senior Director, Sales Strategy & Operations

Job type

Experience level

Senior

Salary

$165,000 - $220,000 per year

Degree requirement

Bachelor's Degree

Location requirements

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