Senior Director of Global Marketing responsible for global brand strategy and marketing capability at Driscoll’s. Leading brand equity growth and marketing performance across multiple regions.
About the role
- Experiential Marketing student in Darlington learning global operations and supporting trade shows coordination. Engaging in continuous improvement within the marketing team.
Responsibilities
- Supports the Experiential Marketing team to plan, execute and measure global trade shows and supplementary resources
- Supports the development and management of digital tools which support the customer experience
- Meets and develops relationships with trade show suppliers such as travel bureaus, convention centers, exhibit agencies, shipping agents
- Assist with logistics of Cummins employees attending the shows to support the shows success
- Learns the Cummins brand image and how to appropriately and consistently represent the brand at all trade shows and supporting materials and resources
- Participates in continuous improvement processes and assists with implementation of process changes to improve trade show management
Requirements
- Studying towards a Marketing related degree
- Microsoft Suite knowledge would be advantageous
- Strong project management skills with attention to detail and problem-solving skills essential. Strong communication and decision-making skills
- Some knowledge or experience in the hospitality or events industry would be beneficial but not essential. Digital competence would also be beneficial
Benefits
- Equal employment opportunities to all qualified persons without regard to race, gender, color, disability, national origin, age, religion, union affiliation, sexual orientation, veteran status, citizenship, gender identity, or other status protected by law.
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