MJ
Maison JunotChef de Projet Marketing Digital
Digital Marketing Project Manager overseeing Junot's website and digital marketing strategies for premium real estate. Collaborating with commercial teams and agencies to enhance online visibility.
About the role
- Conduct statistical analyses (correlation, linear/multiple regression, regularization techniques, ANOVA/ANCOVA) to explain variations in sales, margin and competitiveness.
- Design experiments and quasi-experiments (A/B tests, difference-in-differences, event studies, synthetic control) to measure the incremental impact of Trade and Retail Media activities.
- Develop marketing mix models (MMM) and time-series models for forecasting and impact decomposition.
- Apply causal methods to distinguish incremental effects from cannibalization.
- Define and maintain a taxonomy of metrics (OTS/LTS, reach, frequency, share, compliance, ROAS/ROI, elasticities).
- Create executive dashboards (Tableau/Power BI) with director-level storytelling.
- Specify and validate data layers with IT (clean, versioned SQL).
- Develop Python notebooks (pandas, numpy, scipy, statsmodels, scikit-learn) following reproducibility and versioning best practices.
- Translate analyses into actionable recommendations: budget allocation, channel prioritization, assortment optimization, pricing, promotions and test plans.
- Standardize metrics, definitions and analysis windows.
- Ensure documentation, version control and QA (checks, robustness/sensitivity tests).
Requirements
- Degree in Statistics, Industrial Engineering, Economics, Mathematics, Data Science or related fields.
- Experience in analytics applied to Retail, CPG, Trade and/or Retail Media.
- Strong command of statistics and probability (t-tests/χ², confidence intervals, p-values, statistical power, multiple comparisons).
- Experience with regressions (OLS/GLM), ANOVA and experiments/quasi-experiments.
- Proficiency in Python (pandas, numpy, scipy, statsmodels, scikit-learn) and SQL.
- Experience using Tableau or Power BI for executive storytelling.
- Ability to explain R², statistical significance and causality to non-technical audiences.
Benefits
- Health insurance;
- Dental insurance;
- Results-based profit-sharing (PPR);
- Corporate gym membership/discount;
- Discounted purchases in our stores when using the company card;
- Grocery voucher card (Cesta Básica card);
- Other benefits.
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Tech skills
Location requirements
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