Marketing Assistant coordinating marketing efforts for a law firm dedicated to helping families with substance use and mental health disorders. Handling diverse marketing tasks and ensuring campaign deadlines are met.
About the role
- Manager leading outbound business development at Foley, a modern SaaS company. Driving sales strategy and team performance to generate qualified pipeline across various industries.
Responsibilities
- Lead and scale a team of 10+ outbound BDRs focused on generating qualified pipeline through data-informed outreach strategies
- Design and refine outbound cadences using Gong insights, Orum parallel dialing, and modern sales engagement tools
- Integrate new technology and automation into daily workflows to improve efficiency and personalization at scale
- Own pipeline creation targets and deliver consistent results that align with AE coverage goals
- Partner with Marketing and GrowthOps to connect 6sense intent data and HubSpot workflows to outbound prospecting
- Coach, train, and motivate BDRs to embrace technology, test new approaches, and operate with a culture of continuous improvement
- Use Gong, Salesforce, and Orum data to analyze performance, optimize conversion rates, and refine messaging
- Collaborate with Enablement to develop onboarding programs, skill certifications, and technology-driven sales training
- Report and forecast outbound performance in Salesforce with clarity and precision
Requirements
- 3–5+ years of BDR or SDR leadership experience in B2B SaaS or a high-velocity sales environment
- Proven success building and scaling outbound teams that consistently exceed pipeline targets
- Deep understanding of outbound metrics including activity-to-meeting ratios, SAL to SQL conversion, and pipeline coverage
- Skilled in using Gong, Salesforce, and Orum; familiarity with HubSpot, 6sense, and other modern sales tools preferred
- A leader who embraces innovation and continuously seeks out new technologies to enhance team performance, especially within AI
- Strong coach who develops early-career sales talent through data, feedback, and experimentation
- Analytical, organized, and comfortable leading in a fast-paced, growth-stage environment where innovation drives success
Benefits
- Medical coverage
- Dental coverage
- Vision coverage
- 401(k) with company match
- Paid time off and holidays
- Wellness programs
- Employee assistance program
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Tech skills
Location requirements
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