Hybrid Inbound Marketing Manager

Posted last month

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About the role

  • Responsibility for developing and implementing marketing initiatives
  • Focus on transforming technical product information into high-quality content
  • Optimization of digital channels to generate demand
  • Close collaboration with product management
  • Continuous monitoring and optimization of conversion rates (CRO)
  • Management and coordination of external agencies and freelancers

Requirements

  • At least 4 years of experience in (Inbound) Marketing, ideally in a software company
  • Familiarity with the challenges faced by software architects and developers
  • Experience working with technical content that resonates with developers
  • Strong creativity and own ideas combined with a structured way of working
  • Experience in data analysis to optimize campaigns
  • Hands-on experience with marketing tools, particularly HubSpot
  • Fluent communication in German and English, both written and spoken

Benefits

  • Flexible work arrangements
  • Professional development opportunities

Job title

Inbound Marketing Manager

Job type

Experience level

Mid levelSenior

Salary

Not specified

Degree requirement

Bachelor's Degree

Location requirements

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