Events and Experiences Co - op supporting event planning and coordination at Sun Life. Work involves logistics, reporting, and collaboration with the events team.
About the role
- Marketing professional executing marketing programs to support business and revenue goals in Communities, Energy & Infrastructure segment, with emphasis on events and partnerships.
Responsibilities
- This role is focused on developing and executing marketing programs that support the firm’s business and revenue goals for the Communities, Energy & Infrastructure segment.
- Support various external and internal programs across multiple disciplines, including social media, website content creation and management, client-focused events, thought leadership creation, and memberships and partnerships, with an emphasis on supporting events.
- Activities include but are not limited to: Support the execution of sponsored industry conferences and client events (in-person and virtual events); activities such as include but are not limited to invoicing support, on-site meeting management, event budget management, and managing various sponsorship and event logistics.
- Follow documented procedures and protocol related to all aspects of events.
- Assist with third-party vendor and industry organization relationship management.
- Assist with collecting, tracking, interpreting, and reporting ROI for memberships, events, and other marketing programs.
- Support integrated omnichannel marketing campaigns and programs that generate and nurture leads and drive sales for the segment.
- Develop and edit content and employ best practices across digital marketing and social media channels for events.
- Manage content updates on the firm's internal and external websites (including writing and editing content).
Requirements
- Bachelor’s degree in Business, Marketing, Communications, Journalism, or a related field preferred.
- Four (4) years additional professional experience may be substituted in lieu of degree.
- Two (2)+ years of marketing and communications experience in a mix of either professional services or consulting would be preferred.
- Event management and execution experience required.
- Experience using Microsoft 365 applications.
- Experience in digital marketing and social media platforms.
- Outstanding writing and editing skills, with the ability to adapt communications to different audiences.
- Strong interpersonal skills and the ability to effectively communicate and interact with various levels of management.
- The ability to work remotely in a fast-paced environment where collaboration is necessary and accountability is expected.
- The ability to travel as needed to carry out the duties of the role is expected.
- The ability to work effectively under pressure and make decisions independently.
- Demonstrated project management skills.
- Ability to comprehend, analyze, and interpret campaign and other metrics to shape decisions made from the data and report ROI.
- Highly motivated with a strong work ethic and excellent time management skills.
- Candidates must be located in EST or CST time zones in order to be considered or be willing to work an EST schedule.
Benefits
- Medical, Rx, Dental & Vision Insurance
- Personal and Family Sick Time & Company Paid Holidays
- Position may be eligible for a discretionary variable incentive bonus
- Parental Leave and Adoption Assistance
- 401(k) Retirement Plan
- Basic Life & Supplemental Life
- Health Savings Account, Dental/Vision & Dependent Care Flexible Spending Accounts
- Short-Term & Long-Term Disability
- Student Loan PayDown
- Tuition Reimbursement, Personal Development & Learning Opportunities
- Skills Development & Certifications
- Employee Referral Program
- Corporate Sponsored Events & Community Outreach
- Emergency Back-Up Childcare Program
- Mobility Stipend
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