Business Development Manager for Lyka, enhancing pet wellness through veterinary engagement. Focused on building relationships and driving measurable growth within clinics in Australia.
Responsibilities
Build deep, clinic-specific relationships through regular field visits and delivering customised engagement plans within territory.
Plan and execute a pipeline of educational visits, product discussions, lunch-and-learns, and clinic trials to grow brand recommended most often ("BRMO")/brand used most often ("BUMO") and clinic revenue.
Serve as the primary point of contact for clinics, providing timely support and thoughtful solutions; collaborate with cross-functional teams to ensure seamless clinic experience and delivery of Lyka’s brand promise.
Actively manage customer acquisition budget to optimise customer acquisition costs and deliver maximum commercial return.
Analyse territory sales performance, acquisition data, BRMO/BUMO metrics, and clinic feedback to refine your approach.
Own the territory - level P&L contribution, driving growth while ensuring budget efficiency.
Actively participate in conferences, veterinary schools, and professional events to grow Lyka’s profile and deepen clinic trust; support local veterinary education events, CPD activities, and strategic partnership opportunities.
Requirements
3+ years' experience in face to face business development and sales within evidence-based channels (Healthcare, Specialist, Veterinary), with a strong track record of exceeding targets and driving growth.
Proven ability to translate scientific evidence into compelling selling messages tailored for healthcare and professional sales channels.
Strong relationship building and collaboration skills.
You’re a great communicator and presenter in all forms, being able to engage and influence effectively at all levels of an organisation.
An analytical and inquiring mind with the ability to utilise data to drive sales strategy.
You’re self motivated and super organised, with the ability to plan out your time to maximise results; you’re also comfortable working within a fast-paced environment and happy to adapt to new situations.
You have a love for animals and want to join us in striving for progression in the pet wellness space!
Benefits
Work in a fast-growing start-up, experiencing what goes behind the scenes to sustain hyper-growth for a start-up with a physical product!
Growth and Development – Lyka is growing extremely quickly, which means you will have the opportunity to experience different challenges every day and progressively acquire more responsibilities as our facility and team expands. We provide an annual L&D budget for you to continue your personal development.
Work for a sustainability focused company - we care about the health of our dogs and our planet. We’re proud to be Australia’s only carbon-negative and plastic-negative pet company and we’re always looking at ways for us improve sustainability practices.
Be part of a diverse top talent team, coming from widely different backgrounds and geographies.
Up to 18 weeks of paid parental leave top-up.
Wellbeing assistance and tools to take care of your mental and physical wellbeing so you can do your best work.
We have pet-friendly offices and industrial kitchens in Sydney and Melbourne. Onsite days are required during your onboarding.
Pupper parent support to care for your furry friends - flexible arrangements for new pets, pet-friendly offices, discounts, and financial allowance for dog training & care to help them live their best life!
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