Assistant Group Brand Manager overseeing FMCG brand portfolios and driving growth through strategic ecommerce initiatives. Collaborating with cross-functional teams in a dynamic commercial team.
Responsibilities
Drive revenue, market share, and profitability for Beauty brands, leveraging deep category insights (consumer trends, product innovation, seasonal demand, competitive landscape).
Lead and negotiate annual agreements with top e-commerce platforms (Shopee, Lazada, TikTok Shop, etc.) to secure strategic visibility, campaigns, and promotional opportunities for Beauty brands.
Oversee brand portfolio profitability through robust P&L management, ensuring pricing, promotions, and assortment strategies deliver against targets.
Plan and execute high-impact brand campaigns, new product launches, and exclusive activations tailored for the Beauty category.
Work closely with Marketing, Supply Chain, and Finance to align Beauty brand strategies and deliver seamless end-to-end execution.
Coach, develop, and inspire the Brand Management team to deliver outstanding performance, fostering a culture of agility, innovation, and excellence.
Cultivate strong, long-term partnerships with Beauty brand principals and ecommerce platforms to ensure alignment on strategic priorities and business growth.
Requirements
4–6 years of experience in Ecommerce, Brand Management, or Category Management, preferably with FMCG experience, especially in personal care or beverages.
Strong commercial acumen with solid experience in P&L management and ecommerce campaign planning.
Strong analytical mindset, with the ability to turn data into insights to optimize assortment, pricing, and promotions.
Demonstrated ability to thrive in a fast-paced, high-growth environment.
Proficiency in Excel and PowerPoint.
Exceptional communication and presentation skills in English; comfortable influencing senior stakeholders.
Excellent negotiation and stakeholder management skills with platforms and brand partners.
Proven track record in managing Beauty brands (skincare, cosmetics, haircare, fragrances, personal care) across online channels.
Benefits
Competitive compensation package.
A professional, international working environment blending diverse cultures to foster creativity and collaboration.
Ample career development opportunities via on-the-job exposure and Intrepid University’s training (Ecommerce, Beauty category insights, technical skills, leadership).
A chance to work alongside industry leaders, innovators, and partners who are transforming the beauty ecommerce landscape in SEA.
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