Lead programmatic display strategy for Ciena's Digital Marketing team. Manage campaigns across multiple platforms and collaborate with analytics and content teams for performance optimization.
About the role
- Campaign Manager responsible for client engagement and marketing campaigns driving brand awareness for ZigZag. Collaborating with internal teams and managing performance insights for campaign success.
Responsibilities
- Drive an optimal customer experience and strong platform outcomes for brand engagement.
- Act as the voice of the customer, liaising with internal stakeholders to ensure timely communication of customer behaviors, insights, and feedback.
- Plan, execute, and manage marketing campaigns that drive brand awareness, customer engagement, and client business objectives.
- Collaborate closely with cross-functional teams to deliver measurable results.
Requirements
- 2+ years of experience in campaign management within influencer marketing, talent management, or a similar role.
- A deep understanding of the Creator Economy and social platforms (Instagram, TikTok, YouTube, etc.).
- Strong understanding of marketing principles, campaign development and digital marketing channels.
- Proven experience in campaign management and marketing with a track record of successfully monitoring and executing campaigns.
- Exceptional attention to detail and efficient project management skills, with the ability to manage multiple campaigns simultaneously and meet deadlines.
- Clear, confident communicator—written and verbal—with strong negotiation skills.
- Collaborative mindset, able to work effectively with cross-functional and cross-regional teams.
- Naturally proactive, strategic, and solutions-focused.
Benefits
- Flexible work arrangements
- Professional development
- Inclusive workplace
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