Hybrid Programmatic Platforms Manager

Posted 9 hours ago

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About the role

  • Programmatic Platforms Manager at Everyday Health optimizing programmatic monetization strategies. Collaborating with teams to enhance ad delivery and revenue performance across digital properties.

Responsibilities

  • Maximize revenue and eCPM performance for third-party revenue across the entire portfolio of digital properties
  • Setup and manage sell-side partners through a variety of programmatic integrations
  • Test and perform yield analysis to determine optimal integrations for each partner
  • Surface risks, trends, and optimization opportunities through clear documentation and communication
  • Work closely with vendors to generate recommendations, troubleshoot technical issues, and improve overall ad quality
  • Actively debug display and video ad delivery on web pages and apps
  • Monitor and maintain ad quality across the portfolio
  • Collaborate across departments to build and test custom ad revenue programs
  • Provide weekly updates and data-driven insights to senior executives on revenue performance

Requirements

  • Strong knowledge and expert-level hands-on experience working within Google Ad Manager (GAM)
  • Proven practical experience setting up, managing, and optimizing all aspects of sell-side programmatic channels
  • Some experience with Programmatic Deals is preferred
  • Strong hands-on technical aptitude required for in-depth troubleshooting and debugging of complex ad technology integrations
  • Strong analytical background and excellent quantitative skills required
  • Must be proficient with BI tools (Domo, Tableau, Looker, etc.)
  • Possess Intermediate to Advanced Microsoft Excel Skills (Pivot Tables, VLOOKUP, SUMIF, etc.)
  • Minimum 2+ years of relevant experience in Yield Management within a digital Ad Agency, Publisher, or Ad Tech Vendor is preferred
  • Excellent communication, follow-through, and interpersonal skills

Benefits

  • Comprehensive medical, dental and vision coverage
  • Life and disability benefits
  • Flexible Spending Accounts (FSAs)
  • 401(k) with company match
  • Employee Stock Purchase Plan
  • Flexible Time Off
  • Volunteer Time Off
  • Paid holidays
  • Family building and caregiving support
  • Generous Family Care and Parental leave
  • Fitness Reimbursement
  • Access to wellness programs

Job title

Programmatic Platforms Manager

Job type

Experience level

JuniorMid level

Salary

$85,000 - $95,000 per year

Degree requirement

Bachelor's Degree

Tech skills

Location requirements

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