Marketing intern at Scania producing content for website and products. Supporting branding and design activities with analytical insights on marketing campaigns.
About the role
- Marketing Intern assisting ZF in strengthening its employer brand among university students. Collaborating with the University Relations team to enhance ZF's market positioning for talent attraction.
Responsibilities
- Apply marketing knowledge and tools to contribute to ZF's positioning among university students.
- Help identify and measure the progress of ZF's market positioning.
- Design a brand strategy based on research, analyzing consumer insights and trends.
- Identify universities and/or academic programs of interest to ZF.
- Research, understand, and share key trends and topics of interest to students in target bachelor programs within Mexico's leading universities.
- Track, analyze, and report on performance and trends.
- Develop and implement strategies and processes focused on increasing the Candidate Decision Journey.
Requirements
- Current enrollment in a related Bachelor´s degree program (Marketing, communication, administration)
- Knowledge of marketing research tools and methodologies
- Knowledge of Microsoft Office and other digital tools
- Exceptional interpersonal and organizational skills
- Intermediate English or above (Required)
- Available to work at least 20 hrs weekly (days/times to be based on intern’s academic schedule)
- Basic knowledge of Data Analytics (Power BI preferably)
Benefits
- Economical allowance
- Free food in the office
- Excellent work environment
- Hybrid model
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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