About the role

Regional Commercial Manager responsible for executing commercial strategies and developing B2B partnerships. Adapting communication approach to enhance productivity within the education sector.

Responsibilities

Plan, execute and ensure the achievement of the regional commercial plan, including targets for student acquisition, conversion rates, average ticket and revenue;
Coordinate, develop and monitor managers, consultants and enrollment office leaders, and support partner centers in building commercial plans and increasing productivity;
Implement, scale and ensure execution of the end-to-end commercial operating model, ensuring standardization, adherence to processes and consistency of results across owned and partner channels;
Prospect, develop and maintain strategic B2B partnerships with companies, schools, corporate partners and other stakeholders, expanding business opportunities and strengthening brand presence;
Plan, execute and monitor local media and trade marketing activities, ensuring return on investment, campaign efficiency and alignment with commercial objectives;
Monitor the market and competitors, identify opportunities and risks, and propose corrective or preventive strategic actions to maximize commercial performance;
Track commercial indicators and KPIs, preparing analyses and management reports to support decision-making and strategic adjustments;
Contribute to defining and monitoring the annual budget, including acquisition targets, operational revenue and investments in regional marketing and sales;
Ensure alignment and correct implementation of guidelines, policies and strategies defined by corporate areas at the regional and operational levels.

Bachelor's degree in Business Administration, Marketing, Commercial Management, Economics or related fields;
Postgraduate degree or MBA in Commercial Management, Business, Marketing, Strategy or related areas is a plus;
Solid experience in commercial management, preferably in large companies or operations with multiple sales channels;
Proven experience managing high-performance commercial teams, including managers, consultants and operational leaders;
Experience with indirect sales models such as partner channels, franchises, partner centers or outsourced networks;
Direct involvement in planning, executing and controlling commercial plans, with a focus on acquisition, conversion and revenue targets;
Experience in metrics-driven environments (KPIs), sales funnel management and performance analysis;
Experience in the education, services, retail or B2B sectors is considered a plus.

Scholarships of up to 100% for employees, legal dependents and household members (parents and siblings), allowing up to three simultaneous scholarships;
Medical assistance with full subsidy for the employee and partial coverage for their family, with the employee responsible for copayments;
Optional dental plan to support oral health;
Meal Allowance or Meal Voucher with the option to choose according to your needs;
Wellhub or TotalPass for flexible gym options;
Wellz — a platform focused on employees' mental and emotional health offering various types of support, including access to individual online therapy;
Wellness program and an employee benefits club offering a dedicated program and exclusive perks;
Flexible dress code to promote our diversity;
Life insurance;
Partnership with SESC;
Corporate University on our exclusive portal, Educare;
Growth opportunities — currently more than 60% of positions are filled through internal selection processes.