Marketing Analyst focusing on audience insights and trends for a media company. Involves monitoring audience behavior and supporting strategic marketing initiatives.
Responsibilities
Monitor audience behavior to identify emerging consumption habits;
Set up and compile social listening reports;
Analyze data to understand audiences, creating profiles and personas;
Support the structuring of podcasts and event activations;
Assist in creating presentations and strategic pitches.
Requirements
Analytical and Strategic Mindset: ability to turn data into actionable insights;
Cultural Intelligence and Curiosity: strong interest in understanding audience behavior;
Fluency in Internet Language and Pop Culture: familiarity with online trends;
Multi-project Organization and Proactivity: strong time-management skills;
Previous experience in marketing, planning, or research;
Excellent writing skills and the ability to synthesize information;
Proficiency with Artificial Intelligence: daily use of generative AI tools (e.g., Gemini).
Benefits
Health insurance - SulAmérica (with copayment);
Dental insurance - SulAmérica;
Webedia Care - exclusive support service for physical and mental health and health plan operational issues for all Webedians;
Life insurance - MetLife;
Flexible benefits card - Flash Benefícios;
Commuter allowance (transportation voucher);
Childcare assistance;
Wellhub (Gympass) and TotalPass;
Birthday day off (one day off in your birthday month);
Partnership with Sesc;
Salary Fits - discounts and special offers;
Wellz - emotional health care;
Hybrid work model;
Job title
Junior Communications and Marketing Analyst, Insights & Trends
Sachbearbeitung Digital - Marketing in DLRG, enhancing water safety through digital marketing initiatives. Involves campaign creation, performance analysis, and project management in a humanitarian context.
Media Buyer for Classic Media strategies at a top marketing agency in Switzerland. Building campaigns in TV and OOH while collaborating with digital specialists.
Marketing Analyst responsible for developing consumer awareness campaigns and innovative patient engagement strategies. Collaborating with agencies and managing creative projects in a hybrid work environment.
Marketing Manager focused on improving healthcare access through GPO marketing at Philips Health Systems. Responsible for program management, branding, and relationship cultivation with GPOs.
Mediendesigner*in creating innovative design concepts for technology marketing. Engaging in project management and utilizing AI tools for multimedia projects at Fraunhofer.
Marketing Manager leading B2B marketing and communications for Carrier in the UK & Ireland HVAC sectors. Collaborating with directors to develop effective marketing plans and strategies.
Marketing Manager leading global marketing initiatives at Rich’s, a family - owned food company. Driving growth across global markets through strategic product development and collaboration.
Marketing Automation Campaign Delivery Manager responsible for campaign execution and SFMC strategy at TD Bank. Leading cross - functional teams to ensure timely and accurate marketing communications execution.
Trade Marketing Analyst executing cooperative actions with partners and managing POS materials for Tecban. Responsible for planning, budgeting, and measuring results.
Marketing Manager at fintech startup, optimizing martech stack and managing integrated marketing initiatives. Collaborating with product, growth, and engineering teams for effective marketing technology solution.