Onsite Marketing Manager, GPO Marketing

Posted 3 days ago

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About the role

  • Marketing Manager focused on improving healthcare access through GPO marketing at Philips Health Systems. Responsible for program management, branding, and relationship cultivation with GPOs.

Responsibilities

  • Develop and manage always-on enablement programs to educate GPOs on Philips’ portfolio, new product launches, services, value propositions, and differentiation.
  • Plan and execute thought-leadership campaigns that communicate Philips’ insights and build credibility and affinity with GPO audiences.
  • Design and deliver marketing programs via GPO channels to reach health-system customers, including content, digital, and event-driven tactics.
  • Oversee marketing assets and processes for Group Buy and Target Buy initiatives, ensuring alignment and timely delivery.
  • Cultivate and coordinate top-level relationships between Philips and GPO leaders and provide internal education to Philips sales and marketing teams on GPO value and ways of working.

Requirements

  • Bachelor’s degree in Marketing, Marketing Communications, Business Administration, Communications, Public Relations or equivalent
  • 5+ years of work experience in areas such as Marketing Strategy, Brand Management, Digital Marketing, Public Relations, Market Research or equivalent in Healthcare or Consumer Goods domain
  • Strong communicator and writer with proven project-management skills under tight deadlines; collaborative, quick learner who gives/receives feedback and successfully influences stakeholders across matrixed organizations
  • Experienced in end-to-end marketing—conceptualizing, scoping, developing, and executing diverse programs; channel/GPO marketing experience preferred.

Benefits

  • PTO
  • 401k (up to 7% match)
  • HSA (with company contribution)
  • stock purchase plan
  • education reimbursement

Job title

Marketing Manager, GPO Marketing

Job type

Experience level

Mid levelSenior

Salary

$106,680 - $170,688 per year

Degree requirement

Bachelor's Degree

Location requirements

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