Senior Manager in Brand Marketing responsible for Hershey’s brand projects and activities. Requires strategic skills and leadership in marketing and general management.
About the role
- Licensing Brand Manager managing global brand partnerships for Wild, a sustainable cosmetics company. Leading negotiations and project management to secure licensing deals and drive commercial success.
Responsibilities
- Researching and securing your own high-profile licensing deals globally to grow Wild’s brand presence.
- Being the go-to person for licensing deal progress, keeping everything on track across teams, including the brand team.
- Owning all timelines, workflows, and communication between internal teams and external partners.
- Ensure licensing brand success and synergy by working with product & design teams to ensure licensed collections reflect Wild’s brand values and sustainability mission.
- Collaborate with the marketing team at Wild to develop launch campaigns that maximise awareness and sales.
- Track licensing sales, royalties, and overall performance, using insights to optimise future partnerships and share with the licensing partners.
Requirements
- 3 years experience in brand licensing and partnerships, preferably within beauty, personal care, FMCG, fashion or film industry
- A proven track record of securing and executing high-profile licensing deals.
- Strong commercial understanding - you understand what makes a partnership financially and strategically successful.
- Creative mindset with an ability to spot exciting brand synergies and trends before they happen.
- Experience working with entertainment brands (e.g., Disney, Warner Bros., or lifestyle brands) is a bonus
- Excellent negotiation and stakeholder management skills- comfortable working with external partners, legal teams, and senior leadership.
- Ability to manage multiple projects and deadlines in a fast-paced environment.
- Passion for sustainability and purpose-led brands.
Benefits
- 25 days holidays + bank holidays + 9 extra remote working days
- Hybrid working, 3 days a week in our shiny new London office
- 4% Company Pension
- Mental well-being support through Spill
- Private healthcare through Vitality
- Weekly early finishes and social events
- Annual L&D budget
- Free breakfast
- Free & discounted Wild products
- 2 x team volunteering days and 2 x personal volunteering days
Job title
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