GTM Ops Program Manager optimizing product launches and team readiness at Bazaarvoice. Collaborating cross - functionally to ensure effective rollout and adoption of new features.
About the role
- Marketing Program Manager for Xbox Game Pass managing integrated marketing campaigns from inception to execution. Collaborating with agencies and stakeholders to maintain brand standards and drive campaign success.
Responsibilities
- Program management of integrated marketing campaigns and deliverables in concert with a variety of internal and external partners
- Program management of cross-team communications to track progress on key milestones and accountabilities to ensure on-time, on-budget execution of campaigns
- Development of workbacks, processes, and procedures to enable seamless and coordinated execution of campaigns across teams and channels
- Drafting campaign briefs that clearly articulate strategy, vision, and direction
- Participate in creative lead activities, to ensure creative development aligns with overall campaign strategy and direction
- Development of campaign toolkits that provide messaging and creative guidance
- Actively monitoring campaign performance and proactively addressing areas for improvement and standardization of the go-to-market approach
- Integrate with key business stakeholders to ensure campaigns land in the organization and are executed appropriately
- Present as needed to business teams, internal partners, and others to expose new key learnings and recommendations
- Provide weekly metrics of success on business and highlight key issues as appropriate
- Work continuously to improve the overall marketing collateral library
Requirements
- 3+ years of integrated marketing, advertising, brand, and campaign development experience
- An avid gamer – particularly knowledgeable about PC, console, and gaming trends
- Successful track record of developing integrated campaigns for console gaming services or similar consumer entertainment product
- Proven foundation in program management including the ability to lead, organize and prioritize multiple projects and requests simultaneously
- Proven ability to effortlessly manage an entire content lifecycle in a deeply collaborative setting
- Forward thinker who can manage current executions, while planning 4-6 months out for future campaigns
- Proven ability to build, track, and execute programs from start to finish independently under rapidly changing priorities
- Critical time management skills for all owned tasks including project management of timelines/deliverables for others
- A strong drive for results, with a proven track record, often delivering under tight deadlines
- Proven ability to think strategically and creatively, while maintaining great attention to detail, internal quality control, and best-in-class creative outcomes
- In depth understanding of how content scales effectively across digital channels
- Excellent editorial abilities (PowerPoint) when outlining new processes, summarizing campaign results, presenting to varied audiences with a focused attention to detail (editing, QA, copy)
Benefits
- Medical, dental, vision, basic life/AD&D, long-term disability, and employee assistance programs
- Additional voluntary benefits like short-term disability plans and health coverage for dependents
- 401(k) & HSA
- Competitive PTO plan
- 12 paid holidays throughout the calendar year, plus additional floating holidays
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