About the role

  • Marketing Analyst responsible for strategic brand planning and execution in Latin American markets. Collaborating across various teams to enhance brand presence and engagement.

Responsibilities

  • Strategic brand planning: defining objectives and positioning by liaising with Latin American markets and communications agencies, acting as the brand lead for the region
  • Responsible for developing campaign briefings and liaising with Product Marketing
  • Strategic alignment of Latin markets with the SAM Region
  • Responsible for developing the brand's annual plan, interfacing between headquarters and markets
  • Develop strategies and implement research to measure the results of LAM market activities
  • Support implementation of planned activities
  • Participate in the full product launch and market introduction strategy developed by the brand, and oversee sequential implementation in LAM markets
  • Support financial management and back-office operations
  • Digital Marketing – monitor and manage tools, metrics, and digital performance
  • Plan and maintain the brand website for LAM markets
  • Develop brand experience initiatives and provide support to the markets involved.

Requirements

  • Bachelor's degree in Advertising, Marketing, Business Administration, International Trade, or related fields
  • Advanced English required
  • Advanced/Fluent Spanish required
  • Availability for international travel
  • Knowledge of international trade
  • Proficiency in Microsoft Office / Office suite
  • Knowledge of Canva and Photoshop preferred

Benefits

  • Discounted vehicle purchase
  • Gympass
  • Free on-site parking
  • Shuttle bus service
  • Annual PPR (performance-based bonus)
  • On-site cafeteria
  • Meal allowance (VA)
  • Health insurance
  • Private pension plan
  • Pecúlio plan (lump-sum death benefit)
  • Zenklub – mental health and emotional well-being platform

Job title

Latin America Marketing Analyst

Job type

Experience level

Mid levelSenior

Salary

Not specified

Degree requirement

Bachelor's Degree

Location requirements

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