Internship role supporting digital communication and content production for Volkswagen. Collaborating with teams on campaigns, community management, and marketing concepts.
Responsibilities
Assist in executing campaigns and content production
Manage social media communities, including monitoring and coordinating with the lead agency and other teams to respond to customer inquiries
Coordinate and support newsletter creation, e.g., collecting topics from various internal stakeholders and aligning with the agency
Support the development of sales-promoting marketing concepts for the German retail market
Prepare analyses and presentations on specific thematic areas
Requirements
Enrolled students (or bachelor’s graduates who will begin a master’s program at the earliest opportunity) in economics, communication studies, marketing, media or information management, or a comparable field
Good to very good academic performance
German language proficiency: C1
Strong affinity for digital media and initial practical experience in digital communication
Basic experience with Confluence/JIRA is desirable
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