Trade Marketing Intern supporting shopper activation campaigns and managing retail projects at Lavazza HQ in Turin. Involved in data analysis and event organization for brand visibility.
About the role
- Internship in product marketing at Volkswagen AG where interns support product and marketing concepts. Collaborating on research and event activities in the automotive sector.
Responsibilities
- Develop product and marketing concepts and prepare documents for the executive board and committees
- Conduct research, segment, competitor and customer analyses
- Support the further development of product offering structures and innovations
- Assist with launch activities, trade shows, exhibitions and events
- Implement lifecycle measures
Requirements
- Students of Business Administration/economics or industrial engineering with a focus on marketing or communications, or equivalent
- Interest in the automotive industry and our products
- Ability to work independently, excellent communication skills and a strong commitment
- Confident user of Microsoft Office (PowerPoint and Excel)
- English language level B2
- Driver's license preferred
- Both mandatory (for study requirements) and voluntary internships are possible
- The following documents must be submitted with the application: CV, enrollment certificate, transcript of records. For mandatory internships, additionally include the university confirmation; if applicable, work and residence permit including any supplementary document
Benefits
- Remote work: up to 40%
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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