Media Buyer for Classic Media strategies at a top marketing agency in Switzerland. Building campaigns in TV and OOH while collaborating with digital specialists.
About the role
- Marketing Manager structuring and leading strategic initiatives for TV Globo’s Marketing area. Collaborating on data integration and operational strategies for business growth and decision-making.
Responsibilities
- Structure and lead the integration of the Marketing planning function at TV Globo, coordinating the directorate's verticals and consolidating a data hub, targets and a 360° view of the area’s value delivery to the business, enhancing information quality, analytical capabilities and decision-support for leadership;
- Lead the digital P&L growth strategy (specifically social media), organizing and documenting processes and the operational and creative delivery journey of Marketing for requesting areas and clients, enabling a more predictive approach by anticipating products and solutions and creating new revenue and partnership opportunities;
- Lead high-impact institutional projects and initiatives, organizing requests, coordinating the involved areas and ensuring excellent execution of the defined plan;
- Produce insights and commercial direction for the area’s products and solutions, increasing value delivery to partners and consistently aligning Globo’s creative product context with clients’ objectives;
- Manage internal resources and agencies responsible for executing planning-related activities;
- Manage and monitor the area’s overall budget and targets.
Requirements
- Bachelor’s degree in Social Communication (Advertising), Marketing or a related field;
- Proven experience in project management, strategic planning, information integration and strong analytical skills;
- Experience leading people, processes and projects, with strong organizational, interpersonal, communication and influencing skills;
- Strategic thinking: ability to connect data and insights to business decisions;
- Intellectual curiosity: eagerness to learn, investigate and propose new approaches;
- Collaboration: ability to work collaboratively with diverse, multidisciplinary teams;
- Autonomy and organization: ability to prioritize deliverables and manage one’s time across simultaneous projects;
- Clear and empathetic communication: able to translate complex topics into simple, persuasive narratives;
- Critical and constructive perspective: willingness to challenge the status quo and propose continuous improvements.
Benefits
- Hybrid work model
- Personal data processed in accordance with Law No. 13,709/2018 (Brazilian General Data Protection Law - LGPD)
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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