Junior Marketing Analyst at Globo managing integrated advertising projects across various platforms. Focused on creativity and analytics to enhance business opportunities.
Responsibilities
Manage commercial projects requested by brands across all Globo platforms (free-to-air TV, pay TV, digital and services);
Identify business opportunities and develop offers based on briefings;
Customize Globo’s advertising products from the portfolio and develop on-demand content projects;
Establish winning strategies, coordinate internal approvals, identify resources, and manage timelines and deliverables;
Work in a squad alongside sales executives, using and modeling data through media research tools;
Develop consistent cadence and communications across the projects team, removing internal barriers and supporting business decisions;
Consistently communicate sales pipeline information to area management, ensuring focus on negotiations with the highest closing potential;
Organize production briefing meetings after project sales, translating the approved strategy into reality with the Production team;
Demonstrate emotional intelligence in conflict management, team spirit, and an innovation mindset;
Use AI tools, apply inclusive language, and monitor market trends and strategic benchmarks.
Requirements
Bachelor’s degree in Social Communication, Advertising, Marketing and/or Business Administration;
Knowledge of formats and performance data on digital platforms;
Experience with Microsoft Office suite, especially PowerPoint and Excel;
Experience in projects and/or companies in marketing, media, and communications;
Proven ability to work creatively and analytically in a problem-solving environment—both internally and with clients;
Experience with presentations and storytelling development;
Knowledge of data inputs for advertiser-targeted pitches using research tools (audience metrics, simulations, short target studies, etc.).
Benefits
Inclusive and welcoming work environment
Opportunity to work in a diverse, innovative team
Work on projects that make an impact at a major media outlet
Job title
Junior Marketing Analyst – Integrated Advertising Business
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