Digital Marketing & Event Manager planning marketing strategies and networking events for Ubitec GmbH. Developing campaigns and supporting HR in employer branding initiatives.
Responsibilities
Develop and execute digital and traditional marketing campaigns for customer acquisition and retention
Organize and run networking events to strengthen customer relationships and brand presence
Maintain and grow the existing customer base; analyze customer data, generate leads, and manage newsletters
Create social media content, manage website content, design company presentations, sales and marketing materials, and promote networking events
Support HR in employer branding campaigns, and produce social media content for recruiting and employee engagement
Establish and track relevant KPIs, perform reporting, and continuously optimize marketing activities
Manage marketing budgets, timelines, and external service providers
Requirements
Experience in digital marketing
Strong sense for communication, social media, employer branding, and target audiences
Excellent organizational skills and a self-directed, proactive work style
Ability to successfully plan and execute projects and networking events
Analytical thinking, comfort with numbers, and experience with KPI monitoring
Creativity and an eye for trends in marketing and employer branding
Team player, flexible, and hands-on mentality
Benefits
Flat hierarchies, short decision-making paths, and an open, informal culture
A team that values well-being, camaraderie, and a sense of humor
Climate Ticket (regional public transport pass)
Meal allowance
Company electric vehicle after one year of employment
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