Marketing Manager executing digital marketing campaigns for Consumer Deposit Products. Integrating strategy and performance analysis to drive growth through digital channels.
About the role
- Digital Marketing & Event Manager planning marketing strategies and networking events for Ubitec GmbH. Developing campaigns and supporting HR in employer branding initiatives.
Responsibilities
- Develop and execute digital and traditional marketing campaigns for customer acquisition and retention
- Organize and run networking events to strengthen customer relationships and brand presence
- Maintain and grow the existing customer base; analyze customer data, generate leads, and manage newsletters
- Create social media content, manage website content, design company presentations, sales and marketing materials, and promote networking events
- Support HR in employer branding campaigns, and produce social media content for recruiting and employee engagement
- Establish and track relevant KPIs, perform reporting, and continuously optimize marketing activities
- Manage marketing budgets, timelines, and external service providers
Requirements
- Experience in digital marketing
- Strong sense for communication, social media, employer branding, and target audiences
- Excellent organizational skills and a self-directed, proactive work style
- Ability to successfully plan and execute projects and networking events
- Analytical thinking, comfort with numbers, and experience with KPI monitoring
- Creativity and an eye for trends in marketing and employer branding
- Team player, flexible, and hands-on mentality
Benefits
- Flat hierarchies, short decision-making paths, and an open, informal culture
- A team that values well-being, camaraderie, and a sense of humor
- Climate Ticket (regional public transport pass)
- Meal allowance
- Company electric vehicle after one year of employment
- Company SIM card
- Employee parking
- Regular team and company events
Job title
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