Hybrid Senior Events Marketing Manager

Posted last month

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About the role

  • Leading B2B event marketing and brand presence for TransUnion. Focusing on strategic speaking engagements and compelling event activations while collaborating with marketing teams.

Responsibilities

  • drive TransUnion’s presence at events through planning and execution
  • secure strategic speaking engagements
  • developing compelling activations and manage event-related campaigns
  • ensuring the brand shows up consistently across all touchpoints
  • work closely with the B2B Marketing team and requires deep understanding of events
  • gather requirements and lead comprehensive marketing briefs
  • research and identify speaking opportunities for executives
  • own the end-to-end submission process for speaking engagements
  • lead the development and execution of hosted experiences and ensure brand presence
  • develop communications plans including email campaigns and internal communications
  • drive collaboration across event managers, creative teams, and stakeholders

Requirements

  • 8+ years of demonstrated success in B2B event marketing required
  • experiential marketing integrated marketing, or related disciplines
  • familiarity with event tech platforms, CRM systems, and marketing automation tools
  • ability to develop event experiences and activations
  • analytical skills to analyze performance data
  • program management skills to manage multiple activations
  • excellent communication and relationship building skills
  • strong writing skills with the ability to craft compelling speaker abstracts
  • bachelor’s degree in marketing, communications or equivalent

Benefits

  • flexible time off for exempt associates
  • paid time off for non-exempt associates
  • up to 12 paid holidays per year
  • health benefits (including medical, dental, and vision plan options and health spending accounts)
  • mental health support
  • disability benefits
  • up to 12 weeks of paid parental leave
  • adoption assistance
  • fertility planning coverage
  • legal benefits
  • long-term care insurance
  • commuter benefits
  • tuition reimbursement
  • charity gift matching
  • employee stock purchase plan
  • 401(k) retirement savings with employer match
  • access to TransUnion’s Employee Resource Groups

Job title

Senior Events Marketing Manager

Job type

Experience level

Senior

Salary

$126,700 - $190,000 per year

Degree requirement

Bachelor's Degree

Location requirements

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