Hybrid Brand Data Analyst

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About the role

  • Brand Data Analyst designing analyses to measure marketing impact on commercial outcomes at Trainline. Collaborating closely with Brand Managers to ensure data-driven media strategies.

Responsibilities

  • Design and execute analyses that quantify the impact of marketing activity on key commercial outcomes
  • Turn the findings into actionable insights for media strategy in our key markets (UK, FR, IT, ES)
  • Analyse and report on a variety of data
  • Ensure data integrity and develop efficient workflows for marketing and brand performance datasets
  • Spot opportunities for when research or data can resolve a business problem
  • Training and support for non-researchers

Requirements

  • 5+ years experience in a data analyst role or similar
  • Proven experience in marketing analytics, brand tracking, or media measurement
  • Understanding of marketing experiment design (test/control)
  • Comfort with SQL
  • Data analysis & storytelling
  • Familiarity in data visualisation tools (ideally Tableau or similar)
  • Communicating findings and implications

Benefits

  • Private healthcare & dental insurance
  • Generous work from abroad policy
  • 2-for-1 share purchase plans
  • EV Scheme to further reduce carbon emissions
  • Extra festive time off
  • Excellent family-friendly benefits
  • Career growth with clear career paths
  • Personal learning budgets
  • Regular learning days

Job title

Brand Data Analyst

Job type

Experience level

Mid levelSenior

Salary

£45,000 - £60,000 per year

Degree requirement

Bachelor's Degree

Tech skills

Location requirements

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