Marketing Director for Tanger creating and executing marketing plans for communities and retail centers in Columbus. Focusing on sales growth, sponsorship, and effective media strategies.
Responsibilities
Develop and execute an annual marketing plan and budget which increases center sales and traffic
Drive sponsorship and media sales, support Tanger corporate programs and position Tanger and the center as good corporate citizens
Monitor and maintain marketing budget
Complete monthly financial forecasts managing real time revenue and expense positions
Create and/or execute national and local programs that integrate retailers, drive traffic and sales
Actively create and sell media, sponsorship, and programming opportunities to achieve personal and property sales goals
Manage the local sales process from beginning to end
Work with RVP of Marketing, Corporate Marketing, and media agency to develop targeted advertising and media plan
Prepare and distribute press releases and media alerts
Cultivate strong retailer relations
Support and execute on national programs such as TangerClub
Develop and execute local tourism strategy
Participate in festivals, conventions, and trade shows as applicable
Establish active involvement in area Chamber of Commerce and civic leaders
Ensure field support for all Tanger Corporate Departments as required
Adhere to all policies and procedures identified in the Marketing Manual
Requirements
Undergraduate degree from accredited university
4+ years of experience in marketing, sales, public relations, hospitality industry or any combination of equivalent education and experience
Experience in commercial real estate industry or retail environment a plus
Benefits
Competitive salary
Generous Suite of Medical, Dental, and Vision Benefits
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