Associate Director driving JOLT's media analytics strategy across North America and the UK. Building audience intelligence and insights for commercial success in a expanding markets.
About the role
- Market Development Director focusing on business opportunities, brand visibility, and client relations for SysLogic. Collaborating across teams to foster growth in the technology consulting sector.
Responsibilities
- Champion SysLogic’s mission and capabilities across the marketplace, serving as an ambassador of the brand and reinforcing our reputation as a trusted technology consulting partner.
- Collaborate with marketing and leadership team to support initiatives that strengthen SysLogic’s visibility through thought leadership, industry events, and professional networks.
- Contribute insights and recommendations to the development of sales and marketing materials to ensure messaging and collateral reflect client needs, market trends, and SysLogic’s value proposition.
- Represent SysLogic at conferences, client meetings, networking events, and community engagements to build recognition and foster meaningful connections within the technology ecosystem.
- Proactively seek out and identify new business opportunities through multiple channels – including networking and industry events, LinkedIn outreach, new introductions, and cultivating SysLogic’s growing network of connections and referrals.
- Conduct market research to stay informed about industry trends, competitor activities, and potential opportunities.
- Engage prospective clients in consultative discussions to understand business challenges, align SysLogic’s services, and position the firm as a valued advisor.
- Maintain a robust and active business development pipeline, nurturing opportunities from initial engagement to the qualified opportunity phase.
- Contribute to measurable revenue growth by securing new business opportunities and expanding SysLogic’s presence within target markets.
- Convert qualified leads that result in long-term client engagements through proactive relationship management.
- Maintain accurate records of market development activities, client interactions, and pipeline status in the CRM system.
- Track progress against established goals, maintaining accountability for individual pipeline development performance and advancement.
Requirements
- Over five years of experience in IT consulting, technology services, or professional services, ideally in software development, data integration, or cybersecurity.
- Demonstrated ability to identify, qualify, and cultivate new business opportunities within a professional services environment.
- Proven success building and maintaining strong relationships, with a focus on trust, communication, and long-term partnership.
- Familiarity with consultative discussions and an understanding of how to align technical capabilities with client needs and business outcomes.
- Strong business acumen and ability to quickly grasp complex technology concepts and articulate them in a business context.
- Experience engaging prospective clients through various outreach methods, including networking events, LinkedIn, and professional connections or referrals.
- Proven experience actively participating in networking events with a focus on meeting and connecting with new individuals.
- Proactive, results-oriented mindset with a drive to exceed targets and deliver measurable outcomes.
- Ability to participate and communicate effectively in planned and ad hoc in-person and virtual meetings of varied sizes, demonstrating professionalism and confidence.
- Customer-centric approach with the ability to anticipate needs and foster strong, lasting relationships.
- Excellent interpersonal, presentation, and written communication skills, with a polished and professional presence.
- Solid understanding of at least one of the following domains: software development, data and information management, cybersecurity, or related consulting services and how they can solve client business challenges.
- Ability to effectively use a CRM platform to manage, update, and maintain client information, activities, and pipeline progress.
- Proficiency with Microsoft-based tools, including Word, Excel, PowerPoint, and Teams, to support communication, documentation, and presentation needs.
- Experience leveraging LinkedIn and other online research tools to identify prospective clients, gather market intelligence, and prepare for client engagement.
- Regional travel is required to support networking events, conferences, and in-person client engagement meetings and conversations.
Benefits
- Health Care Plan (Medical, Dental & Vision)
- Retirement Plan (401k, IRA)
- Life Insurance (Basic, Voluntary & AD&D)
- Paid Time Off (Vacation, Sick & Public Holidays)
- Family Leave (Maternity, Paternity)
- Long Term Disability
- Training & Development
- Hybrid work environment
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Tech skills
Location requirements
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