Hybrid Agency Resource Manager

at Southwest Strategies

• Job title: Agency Resource Manager
• Job type: Full Time
• Experience level: Mid level, Senior
• Salary: $85,000 - $110,000 per year
• Degree requirement: Bachelor's Degree
• Location requirements: Hybrid, San Diego, United States

About the role

• Agency Resource Manager managing staffing coordination across various teams at Bodewell Group. Ensuring effective resource planning and operational efficiency to meet project demands and team sustainability.

Responsibilities

• Manage resource allocation and staffing across all agency teams for new and existing projects, including account staff, creative and digital
• Provide agencywide visibility into resource capacity and utilization, supplying data, reporting, and recommendations to leadership to support day-to-day resource needs, staffing decisions and forward planning
• Own day-to-day resource allocation and traffic management for the creative and digital teams, assigning work, balancing workloads and adjusting resources as priorities shift
• Assign staff to projects based on skill set, availability, experience level and project priority
• Maintain and update agencywide staffing plans, schedules and utilization forecasts
• Balance short-term project demands with long-term capacity planning and team sustainability
• Track individual and team utilization; identify over- or under-utilization trends and proactively flag risks
• Partner with leadership to address bandwidth constraints, staffing gaps or burnout risks
• Serve as the central point of coordination between project managers, vertical leads and leadership regarding resourcing needs and priorities
• Facilitate regular resourcing meetings to review priorities, timelines, conflicts and upcoming work
• Support new business and proposal efforts by providing staffing plans, utilization estimates and feasibility assessments
• Own and maintain resourcing data within time tracking systems; ensure accuracy, visibility and consistency
• Improve resourcing workflows, tools, templates and reporting to increase efficiency and transparency
• Support onboarding, offboarding and freelance/contractor planning as agency staffing needs evolve
• Other duties as assigned

Requirements

• Typically 3+ years of resource management or public relations, preferably in an agency or consulting environment
• Bachelor’s degree or higher in communications, public relations, marketing, business, management or a related field
• Proficiency with Microsoft Office (Word, PowerPoint, Excel)
• Experience with project management and resourcing software (e.g., Workamajig, Kantata, BigTime, etc.)
• Familiarity with creative, digital and production workflows
• Understanding of agency environment preferred

Benefits

• Flexible, Hybrid Schedule: A hybrid work model that supports flexibility, collaboration and work-life balance.
• Medical, Dental and Vision Benefits: Comprehensive healthcare coverage including several low-cost medical plan options, 100% employer covered dental and vision, and FSA offerings to support our team and their families.
• Financial Growth and Stability: Competitive salaries with clear paths for advancement, 401(k) participation, profit-sharing opportunities and life insurance benefits.
• Professional Growth and Opportunity: A professional development stipend, internal training programs, mentorship from experienced professionals and exposure to influential stakeholders and complex, high-impact projects.
• Rest, Renewal and Well-Being: Three weeks of PTO, 13 paid holidays and a company wellness stipend for ClassPass.
• Community and Recognition: Company events and an employee recognition program celebrate contributions, milestones and the collaborative spirit that defines our culture.