About the role

  • Business Strategy and Planning Manager supporting Walmart Biscuit business with a focus on analytics and strategic planning. Collaborating closely with cross-functional teams to drive profitable growth and execution excellence.

Responsibilities

  • Serve as the central planning and strategy lead supporting the Walmart Biscuit business, representing ~$2B in annual sales
  • Lead development of customer volume, promotional, and financial plans, ensuring alignment across Sales, Finance, and RGM
  • Act as the primary analytical engine for the team, leveraging syndicated data (e.g., Nielsen, Circana) to identify growth opportunities, risks, and performance gaps
  • Partner closely with the Walmart Customer Vice President, Sweet and Savory business leads, Sales Finance, and RGM to strengthen annual and in-year plans
  • Support the team on building robust promotional plans, including analysis of trade efficiency, volume forecasts, and post-event performance
  • Development, deployment, and tracking of pallet-ready displays, display compliance
  • Lead sell-through tracking and performance analysis for Limited Time Offerings (LTOs) across both Sweet and Savory portfolios
  • Working cross functionally to support the creation of internal quarterly and annual planning materials, including leadership-ready storytelling and performance summaries
  • Serve as a thought partner and insight generator, using category and shopper analytics to enhance the annual plan and challenge the status quo
  • Provide ad hoc analysis and insights to support business decisions, customer conversations, and leadership requests

Requirements

  • +7 years in CPG sales / sales strategy & planning type role
  • Highly efficient in Microsoft suite, Syndicated data (Nielson preferred) and Scintilla
  • Strong background in Sales, Customer Planning, Category Management, and Commercial Analytics
  • Demonstrated experience leveraging syndicated data to drive strategy and decision-making
  • Understanding of Walmart’s retail model, planning cadence, and performance metrics
  • Proven ability to operate in a highly matrixed environment, influencing across Sales, Finance, and RGM
  • Highly analytical with the ability to translate data into clear, actionable insights and executive-ready narratives
  • Strong organizational skills with the ability to manage multiple priorities in a fast-paced environment
  • Bachelor's or higher education, MBA preferred

Benefits

  • health insurance
  • wellness and family support programs
  • life and disability insurance
  • retirement savings plans
  • paid leave programs
  • education related programs
  • paid holidays and vacation time

Job title

Customer Strategy & Planning Manager

Job type

Experience level

SeniorLead

Salary

$122,000 - $167,750 per year

Degree requirement

Bachelor's Degree

Location requirements

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