Trade Marketing Analyst managing promotional calendars and client relations for clients in São Paulo. Aiming for effective ROI and strategic alignment across teams.
Responsibilities
Manage clients' promotional calendar (cleaning festival, Black Friday, seasonality, store anniversaries, etc.);
Monitor and analyze the ROI of activities and investments, ensuring return on funds spent;
Work with the commercial team on the process of registering and tracking innovations, ensuring assortment inclusion and proper execution;
Lead weekly internal forums with the commercial and merchandising teams;
Manage the regional annual budget in detail (budget per client), ensuring efficient allocation and quarterly planning;
Monitor targets and execution at the point of sale (POS) — presence, price, shelf space, extra displays, among others;
Take a leading role in servicing/supporting priority clients (JBP) and in monitoring each client's KPIs;
Propose and lead category development projects with an analytical approach and a shopper focus;
Ensure, together with the merchandising team, effective execution of POS materials (MPDV/backlights);
Maintain strong interface with Commercial, Marketing, Trade Category, Revenue and Merchandising;
Participate in weekly and monthly forums with clients and internal areas (1:1s, commercial & merchandising meetings).
Requirements
Experience in Trade Marketing for channel management, preferably in the Direct channel (grocery/food retail);
Proficiency in Excel, PowerPoint and Nielsen/Scanntech tools;
Data-driven and analytical profile;
Strong communication skills to interface with multiple areas;
Experience in fast-moving consumer goods (FMCG) companies;
Experience/leadership in JBP processes and/or management of strategic clients is a plus;
Advanced knowledge of Power BI;
English is a plus but not mandatory.
Benefits
Health care: medical plan, dental plan and life insurance;
Meal voucher or company cafeteria; grocery allowance (VA) to assist with supermarket purchases and an additional VA at year-end;
In addition to fixed pay, we offer extra income through our Annual Variable Compensation Program;
Private pension plan to help you prepare for the future;
Remote work for corporate areas, flexible working hours and a casual dress code;
E-learning courses and training available on our digital platform, UniverSuzano;
Throughout the year we run many initiatives and you can join as a volunteer in our Voluntariar program;
Discount Club with various partners for you to enjoy!
For families: paternity leave extended to 20 days and maternity leave to 180 days. This benefit also applies to parents who adopt or obtain legal guardianship of a child and to same-sex couples;
Daycare assistance; monthly financial support for parents with children who have special needs;
Toy voucher and a school supplies kit for children; cash award for the "Estudar é Crescer" program.
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