Director of Service Line Marketing handling enterprise marketing strategy for Sutter Health services. Coordinating cross-functional teams and providing consultative leadership in campaign excellence.
Responsibilities
Leads enterprise service line marketing strategy.
Serves as the primary marketing partner to service line leaders.
Owns end-to-end go-to-market planning for assigned service lines.
Coordinates cross-functionally with brand, content, web, social, digital, marketing operations, communications, and experience partners.
Provides consultative leadership and ensures campaign excellence.
Requirements
Equivalent experience will be accepted in lieu of the required degree or diploma.
Bachelor's: Business Administration, Digital Marketing, E-Commerce, Marketing, or related field
12 years recent relevant experience.
Deep understanding of the quickly-evolving digital marketing space.
Knowledge of the online media space with regard to healthcare products/services.
Expert financial understanding of coordinated efforts of a multimodal digital solution.
Working familiarity with segmentation, influencer marketing, and online behavioral advertising.
High degree of understanding and knowledge regarding online ad exchanges, google analytics, or other web analytics systems.
Business acumen and exceptional analytic skills.
Advanced knowledge of digital and traditional marketing.
Working knowledge of selecting/hiring third-party talent for creative services, graphic design.
Partner Marketing Manager creating and executing marketing strategies to enhance sales via strategic partners at Kushki. Collaborating with sales and product teams in a hybrid work environment.
Field Marketing Manager executing innovative marketing strategies for residential and commercial contractors. Positioned at USG Corporation to enhance contractor engagement and market awareness.
Senior Digital Marketing Manager leading digital marketing strategies for Motiva USA. Executing initiatives across multiple channels ensuring compliance with healthcare regulations.
Regional Sr Integrated Marketing Specialist developing cohesive marketing strategies for homebuilder across multiple divisions. Ensuring alignment across teams to enhance community awareness and customer engagement.
Channel Marketing Graduate at Samsung, managing brand presence and executing marketing campaigns. Collaborating with partners to ensure strategic alignment and enhance consumer visibility.
Associate Marketing Lead managing and executing marketing programs for Wealth Management at PNC. Collaborating across teams to implement effective strategies and initiatives in a defined market.
Marketing Strategist responsible for executing comprehensive marketing strategies for Huntington’s home lending portfolio. Collaborating across teams to drive acquisition, engagement, and performance.