Account Lead embedded in a client's team, focusing on the marketing of a new sports attraction. Overseeing strategy, performance, and campaign execution in a hybrid workplace.
About the role
- Director of Marketing at SimpleClosure managing and executing full marketing operations. Focused on systems-oriented, performance-accountable strategies driving growth and brand positioning.
Responsibilities
- Own day-to-day marketing execution across all channels
- Build, document, and continuously improve marketing processes and workflows
- Establish operating cadence, prioritization frameworks, and delivery discipline
- Ensure initiatives ship on time and meet a high quality bar
- Own marketing KPIs across the funnel (top-of-funnel through revenue impact)
- Be accountable for performance, efficiency, and ROI
- Partner with RevOps to ensure clean attribution, reporting, and forecasting
- Make data-backed decisions and course corrections
- Lead, manage, and develop the marketing team
- Create clarity around roles, ownership, and expectations
- Run effective planning, feedback, and performance cycles
- Scale the team thoughtfully as the business grows
- Own SimpleClosure’s brand from strategy through execution
- Manage PR strategy, press relationships, and narrative development
- Ensure consistent, high-quality brand expression across all touchpoints
- Partner with leadership on messaging and external positioning
- Own positioning, messaging, and go-to-market strategy
- Partner with Product and Sales to ensure alignment and clarity
- Develop enablement materials, narratives, and competitive differentiation
- Own paid channels, lifecycle marketing, and conversion optimization
- Build scalable acquisition and nurture systems
- Optimize CAC, conversion rates, and funnel efficiency
- Ensure operational excellence across campaign execution
- Own strategy and execution for industry, partner, and owned events
- Ensure experiential marketing reinforces brand and drives outcomes
- Manage swag and physical brand touchpoints with intention and quality
- Own long-term marketing planning and roadmap development
- Build reporting infrastructure and dashboards for leadership visibility
- Establish measurement frameworks to guide strategy and investment
- Continuously evaluate and evolve the marketing tech stack
Requirements
- Strong operational rigor, structure, and planning discipline
- Proven track record of owning performance and being held accountable
- Experience leading teams across complex, multi-threaded initiatives
- Comfort owning brand and PR end-to-end
- Deep analytical mindset with the ability to turn data into strategy
Benefits
- Unlimited PTO
- Competitive equity package
- Employer Covered Medical Benefits
- Two in-person team retreats a year
Job title
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Experience level
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Degree requirement
Location requirements
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