Programmatic Manager at Reckitt shaping digital media strategy for leading consumer brands. Responsible for developing and implementing campaigns ensuring business objectives are achieved.
Responsibilities
Develop and implement digital media campaigns that drive brand awareness, engagement and sales
Work with media & brand teams to define digital strategies and recommend ways to use digital channels
Plan, create, manage and optimise campaigns across various channels (social, prog, e-retailer, search)
Ensure global best practices are implemented in campaigns
Present results to different stakeholders of the company and lead campaign performance meetings
Analyse campaign performance data and provide insights and recommendations for continuous improvement.
Requirements
Min. 5 years of in-platform experience in planning & buying successful paid social, programmatic and/or search campaigns
Strong understanding of programmatic DSPs (DV360, TTD, Amazon, e-retailer DSPs etc), Social (Meta, TikTok etc), Search (Google ads, Bing ads)
Strong understanding of tech platforms such as CM360, DoubleVerify, GA4
Experience in stakeholder management with excellent communication skills, both verbal and written
Ability to educate wider teams on digital best practices
Fluent in English.
Benefits
Parental benefits
Employee Assistance Program to promote mental health
Life insurance for all employees globally
Opportunity to save and share in Reckitt's potential future successes
Short-term incentives to recognise, appreciate and reward work for delivering outstanding results
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