About the role

  • Marketing Campaign Manager leading marketing activities and campaigns for Kmart. Focusing on data-driven strategies and team collaboration to enhance brand metrics and drive transactions.

Responsibilities

  • Leverage customer insights, analytics, and performance learnings to inform the marketing plan, channel strategy, and individual campaign activity.
  • Coach and lead the campaign team to build strong partnerships with agencies and internal stakeholders, ensuring integration of online, performance marketing, personalisation, loyalty, and brand
  • Provide thought leadership to improve campaign planning systems and processes
  • Foster a high-performing, agile team culture and role model strong collaboration with internal and external stakeholders
  • Identify performance trends and share learnings to build a high-performing, learning-led culture

Requirements

  • 7-10 years experience in a similar role or field
  • Bachelor degree in Marketing, Retail or Business
  • Proven experience in managing large-scale marketing campaigns, ideally within retail or consumer-facing industries
  • Exceptional project management and stakeholder engagement skills
  • Strong leadership and cross functional team management capabilities
  • Commercial acumen with a data-driven approach to campaign performance

Benefits

  • Flexible hybrid working options through our Flex Where, Flex When, Flex Well policy.
  • A team member discount card that gives you a discount at Kmart, Target, Officeworks and Bunnings
  • Access to the Kmart for You benefits program which entitles you to exclusive discounts and benefits in the areas of entertainment, travel, lifestyle, and health – with over 60 suppliers!
  • Opportunity to fast track your career through our Mentor Program as a Mentee or Mentor
  • We offer inclusive parental leave, and ongoing support offered though our partnership with Circle In for team members of all backgrounds and family circumstances
  • A Kudos recognition program, where you are nominated by your peers to spin a wheel, to win a stack of cool prizes
  • Great career opportunities across the broader Wesfarmers Group

Job title

Marketing Campaign Manager

Job type

Experience level

SeniorLead

Salary

Not specified

Degree requirement

Bachelor's Degree

Location requirements

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