Content Manager overseeing digital and social content initiatives for Formula 1 partners. Collaborating closely with clients to enhance brand visibility and engagement.
About the role
- Category Content Manager responsible for content creation in ROSE Bikes' Drop-Bar segment. Collaborating with marketing and experience teams to shape customer experiences and product narratives.
Responsibilities
- Conceptualize and produce product and experience worlds using text, imagery, and motion picture for the Drop Bar segment.
- Work closely with Brand Marketing, Brand Experience, and channel owners to develop appropriate content along the customer journey.
- Support and advise on the planning and execution of photo and video shoots, coordinating with internal and external stakeholders.
- Ensure the recognizability of the experience worlds while adhering to the Style Guide and Experience Based Design Handbook.
- Select, process, and deliver final image and video assets for cross-channel use.
- Create and adapt product copy for internal and external channels.
- Test new bikes and prototypes through test rides and everyday use to generate authentic content.
Requirements
- Completed vocational training or degree, e.g., in communications, marketing, or media.
- Professional experience in marketing, brand management, or content, ideally within the bicycle industry.
- Strong knowledge of the drop-bar sector and a good understanding of the target customer groups’ needs.
- Confident writing and visual skills, with a good sense for brand presentation.
- Structured and organized working style with attention to detail and deadlines.
- Excellent communication skills and enjoyment of collaboration across different stakeholders.
- Proactive interest in trends in the road and gravel segments.
- Enthusiasm and passion for bicycles.
Benefits
- Work on a strong brand with high emotional engagement
- Significant creative freedom for content concepts
- Open team culture with short decision-making paths
- Hybrid working and flexible hours
- Benefits such as Hansefit, company bike leasing, and employee discounts
- Company events – from rideouts to company parties
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
Content Lead creating branding strategies and producing content for a genetic testing company. Must collaborate with agencies and manage social media content while working hybrid.
Product Marketing Content Manager at Locala creating product content and interactive demos for tech marketing. Leading content management and adoption strategies within a hybrid work environment.
Content Manager managing and configuring content for large - scale projects at Metasite in Vilnius. Collaborating with product owners, analysts, and designers in a dynamic environment.
Community & Content Manager for local social media brands like stuttgartermeme and karlsruher.memes. Managing communities, content creation, and maintaining design standards in Stuttgart, Germany.
Content Strategist for FMI, developing content strategy and workflows to enhance brand messaging and sector growth. Collaborate across teams to produce high - quality, impactful content.
AI Content Strategist developing and optimizing content for chatbots and AI systems. Collaborating on content strategy and improving dialogues through prompting and adjustments at Ubitec GmbH.
Content Manager at Liven creating courses and product articles to enhance user wellbeing and drive conversion. Proactively audits and improves existing content with data - driven recommendations.
Brand & content manager responsible for content strategy and execution for health - focused company. Leading brand voice and organic presence across multiple channels while collaborating with freelancers.
Content Manager responsible for building and administering FactSet's pricing and security reference database. Collaborating with teams to deliver accurate pricing and information for global clients.