Werkstudent entwickelt kreativen Content, Social Media und Marketingkampagnen für Scherf - Firmengruppe. Unterstützung in den Bereichen Website - Inhalte und Trendrecherche, aktives Teamwork ist Voraussetzung.
About the role
- Director of Content leading content strategy for Rimini Street’s enterprise software solutions. Overseeing a team to deliver compelling, audience-centric marketing content.
Responsibilities
- Serve as a content visionary, guiding the team in the creation of audience-centric, high-quality and scalable content marketing assets across PR, content marketing, creative, brand, digital, B2B and thought leadership initiatives to support marketing strategy and programs
- Partner with cross-functional teams to gather insights and content requirements, translating complex technologies, products and market challenges into clear, engaging and educational stories
- Collaborate with Brand Experience, Campaigns, Client Engagement, Communications, Demand, Executive and HR teams to develop and optimize full‑funnel content aligned with brand guidelines and demand generation goals
- Lead the concepting, writing and editing of compelling copy across digital channels including web, social, email, blogs and paid media, driving engagement and action
- Translate internal strategy and business priorities into clear, external-facing content across multiple channels
- Own and maintain a comprehensive, strategic content marketing and editorial calendar
- Develop innovative storytelling approaches that articulate Rimini Street’s vision with clarity, strength and impact
- Champion and promote content strategies that reinforce Rimini Street’s brand platform, architecture, messaging and positioning frameworks and voice and tone
- Ensure consistency of brand identity, messaging and visual expressions across corporate and product communications
Requirements
- 10+ years of content marketing/marketing communications in B2B or B2C
- 3 to 5+ years of proven experience managing high-performing content/creative teams
- B2B marketing experience required; software and services industry experience strongly preferred
- Strong editorial judgement with proven ability to create compelling content for diverse audiences
- Exceptional attention to detail, with a rigorous focus on language precision, syntax, context and nuance to ensure clarity, consistency and brand integrity across all content
- Advanced content creation skills, including writing and editing, visual/design acumen and brand-building ideation
- Experience with web-based storytelling and content management systems (CMS)
- Working knowledge of SEO best practices, marketing metrics and content performance measurement
- Demonstrated ability to use performance data and insights to assess and optimize content effectiveness
- Collaborative and team-oriented leader with experience managing multiple projects simultaneously
Benefits
- Medical, Dental, and Vision insurance
- Disability insurance
- Paid Parental Leave
- 401(k) program
- Generous Paid time off (PTO)
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