Customer Success Manager guiding onboarding for clients and driving growth in finance teams at ApprovalMax. Working within a motivated team to ensure customer success across EMEA.
About the role
- Growth Marketing Associate Manager developing CRM and lifecycle strategies at an electric mobility company. Managing email and SMS programs to enhance customer engagement and conversion rates.
Responsibilities
- Own ALSO's email and SMS programs end-to-end — from strategy and segmentation through build, QA, deployment, and performance reporting
- Design and manage lifecycle flows across the full customer journey: Welcome, Consideration Nurture, Test Ride Booking, Post-Test Ride, Post-Purchase, and Win-Back
- Build and maintain a segmentation framework that delivers the right message to the right person and where they are in the customer journey
- Run a structured A/B testing cadence on subject lines, send timing, content, and CTAs and turn those learnings into a living ALSO CRM playbook
- Partner with performance marketing, brand, and retail teams to ensure lifecycle messaging is consistent, on-brand, and actively moving customers from first click to first ride
- Manage the CRM production calendar and sprint process, translating cross-functional requests into clear, prioritized Asana tickets with defined timelines and outcomes
- Report on owned channel performance weekly— open rate, CTR, test ride conversion, revenue attributed — with clear insights and a concrete roadmap for what's next
Requirements
- 4–6 years of hands-on lifecycle and email marketing experience at a DTC or consumer brand, with demonstrated ownership of full-funnel programs and measurable impact on conversion or LTV and not just campaign coordination
- Deep proficiency in Klaviyo or a comparable ESP (Braze, Iterable); You've built complex flows, managed segmentation logic, and know the difference between a broadcast and a behavioral trigger
- Startup DNA; you've built something from scratch in an ambiguous environment, you don't wait for a playbook to exist before you start writing one, and you're comfortable making decisions with imperfect data
- Sharp communicator and strong cross-functional partner; equally comfortable writing a subject line, briefing a creative agency, presenting performance results to leadership, or jumping into Asana to unblock a campaign that's slipping.
Benefits
- Robust health coverage. Excellent health, dental and vision insurance covered up to 100% by ALSO with FSA & HSA options.
- One Medical membership and dedicated insurance advocates.
- Rich fertility and family building benefits with Progyny.
- Flexible time off.
- 401(k) match.
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