Digital Marketing Specialist at TDCX managing integrated marketing campaigns across multiple channels. Responsible for measuring performance, optimizing spend, and leading user experience initiatives.
About the role
- Digital Marketing Executive responsible for managing CMS content and implementing SEO strategies. Collaborating with internal teams to enhance platform functionality and improve search visibility.
Responsibilities
- Maintain and update CMS content to meet organisational standards and user needs
- Source, commission, and edit high-quality content (copy, images, video) in partnership with internal teams and stakeholders
- Implement technical SEO recommendations to improve search visibility and performance
- Work with developers and content specialists to troubleshoot issues and enhance platform functionality
- Manage rollout of new products, upgrades, and functionality across market sites using CMS platforms such as Magnolia, Sitecore, and WordPress
- Produce sitemaps and visual artefacts to communicate website structure and functionality
- Develop and maintain guidance materials to ensure consistent CMS content authoring
- Document processes and best practices for ongoing reference and training
- Support new acquisition sites builds, working in close collaboration with Market and Digital Marketing teams from build through to go-live
- Support testing and launch of new product functionality across priority markets
- Manage project workflows using agile tools (e.g. Jira, Trello) to schedule, prioritise, and track tasks
- Facilitate sprint ceremonies (planning, stand-ups, retrospectives) to maintain alignment across teams
- Monitor ticket progress end-to-end, providing stakeholder updates and resolving blockers
Requirements
- Experience working within content management systems such as Magnolia, Sitecore, and WordPress and experience in web content creation and entry
- Experience working within Agile methodologies, including participation in sprint planning, stand-ups, and retrospectives to ensure collaborative and efficient project delivery
- Familiarity with SEO best practices, including keyword research & analysis and trends data
Benefits
- Competitive salary
- Hybrid working
- Rentokil Initial Reward Scheme
- 23 days holiday, plus 8 bank holidays
- Employee Assistance Programme
- Death in service benefit
- Healthcare
- Free parking
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Tech skills
Location requirements
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