Senior Manager, Content Marketing focusing on long-form content for academic leaders. Collaborating across teams to develop engaging and accurate narratives.
Responsibilities
research, develop, and refine long‑form content including white papers, reports, articles, video scripts, and infographics.
collaborate with Segment and Solution Marketing, Creative Services, Digital Acquisition, Customer Engagement, and Field Marketing teams to produce content that is accurate, compelling, and aligned with strategic goals.
write, edit, and produce clear, engaging content including video scripts aligned with brand, editorial, and accessibility guidelines.
develop audience‑focused materials for digital awareness and engagement campaigns.
translate complex concepts into accessible, engaging narratives.
partner with internal teams to ensure consistency in messaging and accuracy in content.
build a strong understanding of key audiences (e.g., academic leaders) through research and collaboration.
manage multiple projects and deliver high‑quality work on schedule.
Requirements
Excellent English language writing and editing skills.
Proven track record of creating (digital) content that engages, inspires or educates.
Adept at simultaneously managing multiple projects; adhering to deadlines.
Familiar with branding and style guidelines.
STEM background or affinity for science preferred, previous experience in an academic or government organization.
Bachelor’s degree or certificate in marketing, communication, journalism or similar.
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