Hybrid Manager, Strategic Alliances – UK, EMEA

Posted 6 days ago

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About the role

  • AWS Alliance Manager responsible for strengthening AWS partnership. Driving business development and aligning strategic initiatives in UK & EMEA.

Responsibilities

  • Serve as the primary point of contact for all AWS relationship activity across UK & EMEA.
  • Maintain a deep understanding of AWS’s partner programs, incentives, competencies, and funding mechanisms (MAP, OSA, ISV Accelerate, etc.).
  • Develop and execute a joint business plan with AWS, including revenue targets, marketing initiatives, certifications, and competency achievements.
  • Track and report partnership performance metrics, pipeline growth, and program compliance.
  • Drive joint pipeline creation through collaborative sales engagement with AWS Partner Development Managers (PDMs) and Account Teams.
  • Facilitate co-sell opportunities by aligning Rackspace solutions to AWS priorities.
  • Support AWS-aligned sales motions such as migrations, managed services, modernization, data & AI, security, and industry-based solutions.
  • Enable Rackspace sales teams with AWS messaging, training, and partner funding opportunities.
  • Work with marketing teams to build and activate joint GTM campaigns, events, and demand-gen programs.
  • Leverage AWS MDF, MAP funding, and other partner benefits to support GTM execution.
  • Coordinate case studies, success stories, and customer references showcasing Rackspace + AWS value.
  • Maintain accurate partnership information, deal registrations, and co-sell data in AWS Partner Central and internal systems.
  • Manage AWS program submissions, competency audits, and annual renewal requirements.
  • Ensure Rackspace remains compliant with AWS partner requirements, technical validations, and certification targets.
  • Provide regular forecasting, reporting, and insights to Rackspace leadership.

Requirements

  • 8+ years working in cloud alliances, partner management, or cloud ecosystem roles.
  • knowledge of **AWS partner programs**, funding models, and co-sell processes.
  • Proven ability to manage senior stakeholder relationships across sales, product, and marketing.
  • Demonstrated success in co-selling with AWS or similar cloud platforms
  • Excellent communication, presentation, and cross-functional collaboration skills.
  • Strategic thinker with a commercial mindset and the ability to influence without authority.

Job title

Manager, Strategic Alliances – UK, EMEA

Job type

Experience level

SeniorLead

Salary

Not specified

Degree requirement

No Education Requirement

Tech skills

Location requirements

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