Senior Vice President of Marketing Technology at Deephaven Mortgage driving adoption and optimization of marketing technologies for non - QM loan production in a B2B environment.
About the role
- Marketing Manager leading high-impact marketing initiatives for Pureprofile, a global leader in consumer research. Collaborating with teams to enhance brand visibility and drive demand generation.
Responsibilities
- Play a pivotal role in shaping and executing Pureprofile’s global marketing strategy.
- Lead the development and implementation of high-impact marketing initiatives.
- Collaborate closely with the Marketing & Communications team.
- Plan and execute go-to-market and multi-channel demand generation initiatives, including events, webinars, sponsorships, product launches and nurture programs.
- Lead and optimise our SEO and website performance efforts.
- Manage and optimise our MarTech stack (Pardot, Salesforce, GA4).
- Measure and report on marketing performance across key channels and campaigns.
- Manage the B2B brand website and social channels.
Requirements
- Strong digital marketing skills (SEO, SEM, website optimisation).
- Data-driven, with solid experience across key analytics tools (GA4, Search Console).
- Confident managing and improving MarTech (Pardot, Salesforce, automation).
- Clear, effective writer able to simplify complex product information.
- Excellent communicator who builds strong relationships and influences stakeholders.
- Hands-on, curious and always testing, optimising and innovating.
- Experienced in B2B marketing (ideally Market Research, tech, SaaS or data sectors).
- 5–7+ years’ experience, including managing direct reports and agencies.
Benefits
- Be part of a growing, global organisation with a dynamic and admirable culture where you will have the ability to thrive, grow and be creative.
- Equal opportunity employer, welcoming all races, religions, and genders.
- Zero-tolerance for workplace bullying, discrimination, and harassment.
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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