Marketing Manager leading high-impact marketing initiatives for Pureprofile, a global leader in consumer research. Collaborating with teams to enhance brand visibility and drive demand generation.
Responsibilities
Play a pivotal role in shaping and executing Pureprofile’s global marketing strategy.
Lead the development and implementation of high-impact marketing initiatives.
Collaborate closely with the Marketing & Communications team.
Plan and execute go-to-market and multi-channel demand generation initiatives, including events, webinars, sponsorships, product launches and nurture programs.
Lead and optimise our SEO and website performance efforts.
Manage and optimise our MarTech stack (Pardot, Salesforce, GA4).
Measure and report on marketing performance across key channels and campaigns.
Manage the B2B brand website and social channels.
Requirements
Strong digital marketing skills (SEO, SEM, website optimisation).
Data-driven, with solid experience across key analytics tools (GA4, Search Console).
Confident managing and improving MarTech (Pardot, Salesforce, automation).
Clear, effective writer able to simplify complex product information.
Excellent communicator who builds strong relationships and influences stakeholders.
Hands-on, curious and always testing, optimising and innovating.
Experienced in B2B marketing (ideally Market Research, tech, SaaS or data sectors).
5–7+ years’ experience, including managing direct reports and agencies.
Benefits
Be part of a growing, global organisation with a dynamic and admirable culture where you will have the ability to thrive, grow and be creative.
Equal opportunity employer, welcoming all races, religions, and genders.
Zero-tolerance for workplace bullying, discrimination, and harassment.
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