Marketing Manager for Progyny’s Enterprise Marketing team driving sales through strategic partnerships. Collaborating with various teams to develop effective campaigns and marketing materials.
Responsibilities
Serve as a marketing liaison for strategic partner channel relationships
Develop and launch multi-channel marketing initiatives to raise awareness about Progyny’s offerings and drive sales with key strategic partners
Create and maintain targeted sales enablement materials—including presentations, one-pagers, brochures, etc.—to support the sales team in effectively communicating Progyny’s value to benefits consultants and health plan partners
Partner with other teams across Progyny -- including Sales, Product, and Business Intelligence -- to develop and maintain materials, including toolkits, FAQs and presentations
Own and maintain library of resources for internal and external partners
Support both virtual and in-person events for partner audiences such as webinars, podcasts, lunch and learns etc.
Collaborate with the Digital Marketing Team to create messaging, implement campaigns, analyze activity and make recommendations on future approach
Requirements
7+ years experience of healthcare or benefits marketing experience
Experience in health plan marketing or working with benefits consultants
Bachelor’s degree in business or marketing or MBA
Self-starter who can execute, and create scalable processes within a growing company
Deep understanding of healthcare marketing dynamics
Excellent project management, communication, and analytical skills.
Curious with a ‘get it done’ attitude
Must be a clear communicator, with the ability to effectively navigate across all levels of an organization
Working knowledge of marketing automation tools, platforms and CRMs (Salesforce, Hubspot, Marketing Cloud, Salesloft)
Benefits
Family friendly benefits: Paid family and parental leave, preconception, fertility and family building benefits (including egg freezing, IVF, and adoption support), family and pet care fund, and Parents’ Employee Affiliation Group
Menopause and midlife care
Health, dental, vision and life insurance options for employees and family
Free in-person, virtual and text-based mental health and wellness support
Paid time off, including vacation, sick leave, personal days and summer flex time
Company equity
Bonus program
401(k) plan with company match
Access to on-demand legal and financial advice
Learning and development programs to help you grow professionally and a mentorship program
Company social events to include annual volunteer day and donation matching
Flex days (3 days a week in the office) and onsite meals and snacks for employees reporting into our NY office
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