Analytics Product Owner defining and executing strategy for analytics products driving business value in Banking. Collaborating with teams to deliver data - driven solutions and monitor performance.
About the role
- Product Manager Senior specializing in Credit Card Acquisitions marketing strategy at PNC. Enhancing customer targeting and overseeing financial metrics to ensure channel success.
Responsibilities
- Enhance Acquisitions marketing strategy with customer targeting and placement tracking
- Create marketing test and learn plan in partnership with the Marketing Team
- Monitor financial and performance metrics for acquisitions channel success
- Be a subject matter expert on Credit Card functionality and processes
- Drives business and financial results through the selection, design, development and promotion of new and existing products or experiences utilizing traditional and emerging capabilities in technology, operations, and data analytics
- Uses knowledge of emerging technologies to deliver products to customers through all applicable channels
- Prioritizes and makes decisions regarding product recommendations
- Develops business case, business plan and roll-out of specific products or experiences
- Monitors the marketplace to assess product, technology, and market trends to identify a market need or opportunity
- Recommends new products or enhancements to existing products or experiences and develops and designs innovative features
- Manages the development, production, roll-out, pricing or promotion of specific products, and recognizes, anticipates and resolves operational and process problems that arise
- Partners with key stakeholders including sales, marketing, digital channel delivery, and other internal service partners
- Participates in client-facing and external stakeholder activities to ensure all product offerings or experiences meet strategic goals
- Develops product-specific marketing initiatives
- Supports risk management, compliance and audit needs as part of the first line of defense
Requirements
- 5+ years of industry-relevant experience
- Bachelor's degree
- Specific certifications are often required
- Business Objectives
- Customer Solutions
- Marketing
- Product Development
- Product Management
- Sales Competencies
- Business Acumen
- Collaborating
- Competitive Environment
- Decision Making and Critical Thinking
- Design Thinking
- Effective Communications
- Emerging Technologies
- Innovation
- Knowledge Of Product Line
- Problem Solving
- Producing Results
- Solutions Development
Benefits
- medical/prescription drug coverage (with a Health Savings Account feature)
- dental and vision options
- employee and spouse/child life insurance
- short and long-term disability protection
- 401(k) with PNC match
- pension and stock purchase plans
- dependent care reimbursement account
- back-up child/elder care
- adoption, surrogacy, and doula reimbursement
- educational assistance, including select programs fully paid
- a robust wellness program with financial incentives
- maternity and/or parental leave
- up to 11 paid holidays each year
- 9 occasional absence days each year, unless otherwise required by law
- between 15 to 25 vacation days each year, depending on career level; and years of service
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